Sorry, Yankee Doodle, but it’s time that macaroni got a brand update and we’ve got just the guy. The adorable pygmy marmoset is one of the smallest primates, and you may be interested to know that when there are too many males around, they’re also polyandrous. Full story at YouTube via Miss Cellania. Adorable animals.
Selected by deswalsh
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Most Topular Stories
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Weekend dose of cute: Marmoset eating macaroni [video]
Holy Kaw!18 May 2013 | 8:40 am -
Google's Flirtation With Being A Hardware Company Is Over
ReadWrite17 May 2013 | 2:03 pmA year ago, I left Google's annual I/O developers conference convinced it was making a major strategic shift into being a hardware company. As this year's I/O wraps up, I'm left questioning that conclusion. The message Google is putting forward in 2013 is very different: It's all about what developers can do with the software tools it provides, whether that means broad digital platforms like the Chrome Web browser and the Android mobile operating system, or fungible, ubiquitous services like Google+, YouTube and Google Maps. A Retreat From Hardware In 2012, the keynote offered a drumbeat of… -
How Facebook Has Changed Since Going Public 1 Year Ago
Mashable18 May 2013 | 2:50 pm"Facebook was not originally created to be a company," CEO Mark Zuckerberg wrote in his SEC Registration letter a little more than three months before Facebook went public on May 18, 2012. "It was built to accomplish a social mission — to make the world more open and connected." In the year since the Facebook IPO, some things haven't changed: Zuckerberg still sports his trademark hoodies, employees still rate their company and their founder highly, and Facebook still talks about its grand mission to make the world more open and connected. But the era of Facebook operating or being… -
Be Open to Inspiration
chrisbrogan.com10 May 2013 | 8:41 amI’ve been in a bit of a fog the last week or so. Nothing worth talking about, really. Depression stuff. But then it lifted. What’s interesting to me is how I found my footing and how I got back on track, and so there are two items I want to share with you from this: the actual learning, and more importantly, the realization of what got me there. Be Open to Inspiration Humans have this way they deal with too much information. They discard tons of inputs and keep what they feel is important. This is necessary, by the way. Can you imagine how busy your brain would be if you thought… -
Google+ Redesign: This Week in Social Media
Social Media Examiner18 May 2013 | 3:00 amWelcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week? Google+ Unveils New Design: The new Google+ design “helps you easily explore content as well as dramatically improves [...]
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Holy Kaw!
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Weekend dose of cute: Marmoset eating macaroni [video]
18 May 2013 | 8:40 amSorry, Yankee Doodle, but it’s time that macaroni got a brand update and we’ve got just the guy. The adorable pygmy marmoset is one of the smallest primates, and you may be interested to know that when there are too many males around, they’re also polyandrous. Full story at YouTube via Miss Cellania. Adorable animals. -
Shades of cool in the movies [video]
18 May 2013 | 8:28 amThe sun’s out and that means it’s time to update your sunglasses for the season. Will it be a Blues Brothers kind of summer or is Sylvester Stallone more your style? Find out with this shade-y supercut of forty-seven flicks by FoundItemClothing. Full story at FoundItemClothing via The Mary Sue. Fun with the movies. -
Inside the entrepreneur’s brain [chart]
18 May 2013 | 8:22 amWondering what goes into the making of an entrepreneur? Check out this tongue-in-cheek chart by Grasshopper to get an inside look. Via Grasshopper. What makes entrepreneurs tick. -
Compilation of information about ADHD
18 May 2013 | 8:04 amPsychology Today provides a collection of articles about ADHD. -
Just another day in this goalkeeper’s life! [video]
18 May 2013 | 8:01 am
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ReadWrite
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Google's Flirtation With Being A Hardware Company Is Over
17 May 2013 | 2:03 pmA year ago, I left Google's annual I/O developers conference convinced it was making a major strategic shift into being a hardware company. As this year's I/O wraps up, I'm left questioning that conclusion. The message Google is putting forward in 2013 is very different: It's all about what developers can do with the software tools it provides, whether that means broad digital platforms like the Chrome Web browser and the Android mobile operating system, or fungible, ubiquitous services like Google+, YouTube and Google Maps. A Retreat From Hardware In 2012, the keynote offered a drumbeat of… -
App Not Working? It Might Be Time To Check The 'Weather'
17 May 2013 | 1:04 pmIf you've ever used the Internet — and you know who you are — you've undoubtedly had apps or various services stop working unexpectedly. For ordinary users, this usually just means no access to Twitter or Gmail for a while. But for developers, whose apps and services rely increasingly heavily on hooks into popular Web services, the problem can be far more complicated. That's because modern Web services (and the apps that facilitate them) can fail for a variety of reasons. One of the most common problems arises when some other service has gone down — more specifically, when the… -
Google: Please Fix The Crippling Problem Plaguing Google+
17 May 2013 | 11:10 amGoogle+ has never looked and felt as it good as it does right now. Alas, looks aren't everything. A massive overhaul of the service, announced Wednesday during a keynote at Google's I/O conference for developers, has brought it in line with the most modern and functionally powerful Web design principles. It now has a multi-column layout, scrolling menu bars, and enormous images. Google also rolled out an umbrella messaging service called Hangouts, a standalone app for Web and mobile that neatens up the sloppy mess that was Voice, Talk, and Google+ messaging. All of this is great news… -
Yahoo Reportedly Looking To Buy Tumblr For That Magic $1B
17 May 2013 | 10:30 amYahoo is in talks to acquire the fast-growing blogging site Tumblr for as much as $1 billion, AllThingsD reports. This could be the "big deal" Yahoo CEO Marissa Mayer has reportedly been looking for. -
New 'Social' Businesses Want To Know All About You. No Thanks!
17 May 2013 | 8:09 amMarc Benioff, Salesforce.com's hyperbolic CEO, has been telling anyone who will listen that the "sudden convergence of cloud, social and mobile spheres" is forcing - and allowing - companies to connect with customers in new ways, and to listen with an intensity never before possible. I'm sure the benefits of social business are dramatic and undeniable, but am I alone in being totally creeped out at what seems to be an obvious invastion of privacy? I don't know about you, but I'm just not ready for companies - even companies I choose to do business with - to closely follow everything I do and…
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Mashable
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How Facebook Has Changed Since Going Public 1 Year Ago
18 May 2013 | 2:50 pm"Facebook was not originally created to be a company," CEO Mark Zuckerberg wrote in his SEC Registration letter a little more than three months before Facebook went public on May 18, 2012. "It was built to accomplish a social mission — to make the world more open and connected." In the year since the Facebook IPO, some things haven't changed: Zuckerberg still sports his trademark hoodies, employees still rate their company and their founder highly, and Facebook still talks about its grand mission to make the world more open and connected. But the era of Facebook operating or being… -
Giant Stop Sign Is Laser-Projected Onto a Sheet of Water
18 May 2013 | 2:37 pmImagine you're a truck driver. You're coming up to a tunnel that might be too low for your truck to fit under, but you're not sure. Suddenly, a gigantic red stop sign appears to obstruct the road in front of the tunnel entrance, giving you no doubt. Stop! You're not going to overlook that explicit warning What is this sorcery? See the video above to find out more about how this remarkable sign is created with a instantaneously produced sheet of water and — you guessed it — frickin' lasers SEE ALSO: Laser System Paints Information on the Road Ahead These pop-up stop signs made by… -
Top 10 Tech This Week
18 May 2013 | 2:27 pmIt was a big week in tech, the week of Google I/O. But apart from the annual Google geekfest that its developers conference is, there was much more. We were in San Francisco to cover Google I/O, but we also kept an eye on the rest of the world of tech for Top 10 Tech This Week The biggest story of the week — which in turn contained countless big stories — was Google I/O, the company's developers conference. Even though this time nobody parachuted onto the conference building wearing Google Glass, the conference was still full of juicy announcements: new Hangouts, new Google Maps,… -
AOL, Yahoo Were Better Investments This Year Than Facebook Stock
18 May 2013 | 2:07 pmAh, the benefit of hindsight. Those who rushed to buy Facebook stock at its initial public offering price of $38 per share on May 18, 2012, are likely a little disappointed with their investment one year later. Though the stock has recovered from its $17.55 September 4 low, the price of the stock today, at a little more than $26 per share, is still closer to its all-time low than its opening price. What if investors had put their money into other technology or Internet companies? Statistics database Statista looked at how a $1,000 investment made on the day of Facebook's IPO would have… -
6 Apps You Don't Want To Miss
18 May 2013 | 1:51 pmIt can be tough to keep up with all the new apps released every week. But you're in luck — Mashable takes care of that for you, creating a roundup each weekend of our favorite new and updated apps. This week Google launched its own streaming music service, and another music service got a new mode designed specifically to be used while driving. Airbnb's Android app was updated with some new tools for hosts, and Highlight got a little more personal. Check out the gallery above for a look at this week's highlights. Still looking for more? See last week's Apps You Don't Want to Miss for…
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chrisbrogan.com
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Be Open to Inspiration
10 May 2013 | 8:41 amI’ve been in a bit of a fog the last week or so. Nothing worth talking about, really. Depression stuff. But then it lifted. What’s interesting to me is how I found my footing and how I got back on track, and so there are two items I want to share with you from this: the actual learning, and more importantly, the realization of what got me there. Be Open to Inspiration Humans have this way they deal with too much information. They discard tons of inputs and keep what they feel is important. This is necessary, by the way. Can you imagine how busy your brain would be if you thought… -
Do Local Businesses Deserve Your Money?
7 May 2013 | 1:38 pmI sat at the counter at my local restaurant the other day and waited for over 7 minutes without anyone bothering to acknowledge that I was there. And then I walked out. And so did my money. For good. In fact, I drove to McDonalds, got some scrambled eggs and an iced coffee, and was in and out of the system within the same 7 minutes. (You can save your comments with disdain for McDonalds. If you’re a parent, you go there, unless you don’t. Either way. It’s not the point.) Now, before you try to defend this other place, no, it wasn’t busy. Yes, at least two employees had seen me, and… -
Why Use These Outlier Social Media Tools?
30 Apr 2013 | 4:21 pmWhy should you bother using tools like Vine and Instagram, and the like? That question was asked to me by Pam Vitaz, and she asked it somewhat in this context (my words not hers): Vine’s interesting, but you basically just shot a funny video. Why do that? Here’s the video she meant: Can’t see the video? Click Here. Can’t hear sound? Hover over it and click the little sound thingy. On the surface, it’s the kind of question you can answer with “why not?” But that’s not good enough. Why Use These Outlier Social Media Tools? First, it’s your… -
Can You Work at Being Fearless?
29 Apr 2013 | 7:03 amFear is at the heart of most of our worst choices. I read this facebook post by James Altucher and it really punched me in the stomach. But that’s just one punch in a series, because every time I question how I ended up somewhere, the real answer (underneath all the bull answers) is fear. It’s why most stupid things happen, why all bad things happen (when humans are involved), and is even worse than you think. I’m afraid of a weird collection of things. I’m afraid of sharks (ever since seeing Jaws at a very young age – because I pestered my parents tirelessly til… -
Sponsored Post – Mobile Productivity and the Future
24 Apr 2013 | 4:53 amCan you be productive while on the road? I say yes. In fact, I’m writing this from a hotel room before heading off to a meeting with a client. The following is sponsored by Cloud Powered Work, which is a project with IDG, LinkedIn, and Microsoft’s Office365. Everything in this post is mine, and my opinions are my own. I just produced an episode of my radio show from my hotel room, because I realized that an episode was due and I hadn’t done the work before I took off for the day. Last night, while I waited for my slightly delayed airplane, I cracked open SkyDrive pulled down…
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Social Media Examiner
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Google+ Redesign: This Week in Social Media
18 May 2013 | 3:00 amWelcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week? Google+ Unveils New Design: The new Google+ design “helps you easily explore content as well as dramatically improves [...] -
Mobile Marketing: How to Get Started
17 May 2013 | 3:00 amDo you use mobile marketing for business? Are you wondering how to get started? To learn how mobile marketing and social connect, I interview Jamie Turner for this episode of the Social Media Marketing podcast. More About This Show The Social Media Marketing podcast is a show from Social Media Examiner. It’s designed to help [...] -
How to Compare Your Facebook Page With the Competition
16 May 2013 | 3:00 amAre you wondering how your Facebook Page compares to competitors? What can you do to improve your performance? Insights into how your competitors are using Facebook can help you better understand your audience on Facebook and how they use Facebook. In this article, I’ll review 5 different tools that can be used to help you [...] -
How to Network Using LinkedIn Groups
15 May 2013 | 3:00 amAre you a member of a LinkedIn Group? Do you spend time networking in LinkedIn Groups? LinkedIn Groups are great way to build credibility and make new connections that can ultimately help grow your business. With over 1.5 million LinkedIn Groups, it can be difficult to find relevant Groups and determine which ones might be [...] -
How to Generate More Leads With Your Blog: 5 Tips
14 May 2013 | 3:00 amDoes your business have a blog? Would you like your blog to bring in more leads for your business? You already know you need to create awesome blog content, but there’s more to business blogging than just that. You also need to include a few tactics to help you bring in the leads you want. [...]
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http://blog.pitchengine.com/
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Introducing the new embedded pitch!
1 May 2013 | 3:04 pmWhen the press release made its debut back in 1906, it was a piece of technology. It was formatted... -
PitchEngine updates are here!
12 Apr 2013 | 11:47 amThe PitchEngine crew would like to thank you for your suggestions and input since the release of... -
Send your pitches to your Facebook instantly!
14 Mar 2013 | 1:06 pmOur Facebook newsroom app is a great way for you to keep all your pitches together in one easy to... -
Update your site with a Newsroom!
25 Feb 2013 | 8:39 amUpdating your brand’s website on a daily basis can be exhausting, or it can be simple and... -
NPR's Wyoming Public Media stopped by the office for a sneak peek into what makes PitchEngine so unique in Wyoming!
18 Feb 2013 | 8:50 amClick here to view the article or listen to the radio version.
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The Social Media Marketing Blog
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This Week in Social Media – 5/15/2013
15 May 2013 | 1:31 pmA roundup of relevant links affecting our industry. Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links. If you have additional links, sources or ideas that might be helpful, I'd encourage you to add some via a comment below or tag me in Google+. And if you’re on Flipboard, you can get these links in the This Week in Social… -
This Week in Social Media – 5/8/2013
8 May 2013 | 10:08 pmA roundup of relevant links affecting our industry.Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.If you have additional links, sources or ideas that might be helpful, I'd encourage you to add some via a comment below or tag me in Google+. And if you’re on Flipboard, you can get these links in the This Week in Social… -
Must-Not-See TV
7 May 2013 | 8:33 pmIt wasn't all that long ago that we viewed TV by appointment. NBC's "Must-See TV" lineup of Thursday nights included legendary shows like The Cosby Show, Seinfeld and Cheers, among others, and audiences turned out in droves to see them.Things are drastically different now, as you know. Beyond DVRs and on-demand viewing, we now have online options that include Netflix, Hulu and others, and cable providers like Xfinity, DirecTV and Dish Networks, not to mention specialty apps like HBO Go. We not only have a wide variety in when we view our shows, but where we watch them as well.At the same… -
This Week in Social Media – 5/1/2013
1 May 2013 | 7:27 pmA roundup of relevant links affecting our industry.Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.If you have additional links, sources or ideas that might be helpful, I'd encourage you to add some via a comment below or tag me in Google+. And if you’re on Flipboard, you can get these links in my new This Week in… -
This Week in Social Media – 4/24/2013
23 Apr 2013 | 10:29 pmA roundup of relevant links affecting our industry.Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links. If you have additional links, sources or ideas that might be helpful, I'd encourage you to add some via a comment below or tag me in Google+. And if you’re on Flipboard, you can get these links in my new This Week…
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Social Media Explorer
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Highs and Lows in the Parent Blogging World
17 May 2013 | 3:00 amThere’s never a dull moment in the parent blogging world. This past month has brought new highs and lows to this group, a group I’m firmly enmeshed in both as an agency which works with bloggers and as the founder of a conference bloggers attend. (I also happen to be married to a parenting blogger – my husband blogs on his own dad blog as well as in a number of other outlets.) Mom 2.0 Summit The high was most certainly the Mom 2.0 Summit, a fantastic conference for moms (and others) who blog (there were many men in attendance, and many non-moms too – my husband joined me). This was my… -
Forget about Personas. Meet some real people.
16 May 2013 | 3:00 amAs new disciplines emerge – like content marketing in the digital age – new jargon blossoms like wildflowers in a new meadow. Or sometimes like clods of cow shit. Whichever category you put the term ‘Persona’ into (for me, it’s bovine-centric), you can’t deny that it’s won a permanent place in the B2B content marketing canon. “Don’t even think about doing content marketing without personas.” is Commandment Six last time I checked. At Velocity, we’ve propagated the cult of the persona ourselves, with round-up blog posts and the… -
The Trick Is Applying General Knowledge To Specific Needs
15 May 2013 | 3:00 amHow does this apply to me? That should be the question we ask when encountering learning about the digital marketing world. Whether you’re reading a blog, a book, attending a webinar or conference, the one thing you won’t likely get is advice and examples that are directly applicable to your specific business. Conference speakers are generalists. People who write books are, too. Their job is to be informative and helpful but appeal to as broad an audience as possible. If I were to speak at an event about how to leverage Twitter in medium-sized floral shops, I would only help a few… -
SPARK – #GivingTuesday
14 May 2013 | 11:00 amWhile doing some fundraising training in Philadelphia last week, I was introduced to an incredibly cool program called Spark. Spark was founded by a 7th grade science teacher who wanted his students to see why school mattered. The premise is really simple: place 7th and 8th grade students in apprenticeships with people in their community. They’ve placed students in apprenticeships with all sorts of professionals: fire fighters, chefs, pilots, artists, and tech folks. The results speak for themselves Spark has grown to serve in students in at-risk neighborhoods in San Francisco, Los… -
Recharging Your Digital Marketing Batteries
14 May 2013 | 3:00 amAs I write this, I’m listening to the waves crash along the beach during my own recharge. The Social Media Explorer team trekked its way down to Oak Island, North Carolina for a workation designed to evaluate and refresh our perspectives on every part of the business. It got me thinking about the importance of recharging our digital presence. I’ll give you a look at what we’ve been reviewing over the last 10 days in an effort to help others step back and recharge their perspective. Get Out of the Office It may not be feasible to take your team on a company retreat to a beach, however,…
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Brian Solis
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Internal social networks improve communication + collaboration when empowered to do so
17 May 2013 | 4:49 amI received an email from my friend at CIO Journal just as I boarded a United flight from Mexico City to San Francisco. He was on deadline and the topic was too good to miss. I’ve spent more than a fair amount of time studying and reporting on the social landscape as it pertained to internal engagement, communication and collaboration. I frantically typed on my iPhone with my thumbs before the door closed. Time was.running.out. With the hit of the send button, the door closed, and I was relieved to know that I made the deadline. Fast forward….the article recently ran in… -
New Digital Influencers: The Coming Youthquake
14 May 2013 | 7:32 amElements of inspiration that went on to become my new book, What’s the Future of Business, Changing the Way Businesses Create Experiences Blame it on the youth they say. Indeed, there’s a great assumption that the future of technology falls in the hands of emergent generations. The youth of today will someday represent the majority of consumers, employees and citizens. That’s always the case, but what we don’t yet fully appreciate is just how different young adults think today. We don’t yet understand what it is they value and why. We’ve not yet assimilated how they make decisions… -
Part 2: The Broken Link of Social Customer Service
9 May 2013 | 8:05 amPart Two. An edited excerpt of What’s the Future of Business, Changing the Way Businesses Create Experiences In Part 1 of this series, The First Mile: The Broken Link of Social Media Customer Service, we reviewed the opportunities and challenges that face any business seeking to engage customers in social networks. To become customer-centric requires a culture that supports customer-centricity and an active investment in defining the first mile experience. The first mile of customer engagement is a post-commerce or post-transaction strategy that invests in an ongoing experience to keep… -
The First Mile: The Broken Link of Social Media Customer Service
7 May 2013 | 7:03 amPart One. An edited excerpt of What’s the Future of Business, Changing the Way Businesses Create Experiences For all that social media is doing to change business for the better, it’s not yet enough. Interview any executive and ask them what their priority business goals are for 2013 and I’m sure you’ll see some element of customer-centricity on the list. Yet the challenge that exists for any organization trying to get closer to customers lies in the definition of customer-centricity. If getting closer to customers is a key objective, why do many businesses neglect the… -
The Imminent Shift from Social to Digital Engagement
29 Apr 2013 | 6:53 amHow do you define engagement? No matter how you define it, engagement is something that we most likely underestimate. Engagement symbolizes the touches that occur in various moments of truth and this should completely change not only how you engage someone in each moment but also how the inside of your company works with one another to make it frictionless and experiential. Whether a customer stands on the stage of awareness, consideration, purchase, or post purchase, touch points open and close. And, it is in those moments that engagement, regardless of source or shape, affects the next…
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Web Strategy by Jeremiah
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Google better organizes our world –and sells us back the experience
15 May 2013 | 2:15 pmAbove Photo: Google showcases interconnected screens at Google IO conference in SF. By Chris Silva (cross posted) and Jeremiah Owyang, Industry Analysts at Altimeter Group Last year’s over hyped skydiving was replaced by down to earth by grounded product enhancements. We’re live from the Google IO conference in SF with 6,000 developers, press, and media in San Francisco’s Moscone event center. We noticed a lot of Glass Explorer units (which surprisingly was barely mentioned in the keynote) we’ve purchased two to test, and will write up a detailed post on them after we’ve done a… -
Resources: Converged Media, Integrating your Paid, Owned, and Earned
15 May 2013 | 5:08 amIs Facebook paid, owned or earned? The answer is yes. Facebook is all. They integrate advertising units along with content created by brands on their Facebook pages, and allow for consumers to share their opinions right in the comments. Sometimes, ads look like social content, and it’s hard to distinguish the difference. At Altimeter, we see this convergence only increasing, and these Venn diagrams will continue to have overlapping circles of paid, owned, and earned. To meet this converging media types, Altimeter kicked off a research project with Rebecca Lieb (a fantastic speaker in… -
Social Business Buyers Invest in Scaling
14 May 2013 | 5:08 amBrands Focused on Managing Social Proliferation For those that like to be where they money be, this data is for you. Altimeter’s research continues to survey buyers of disruptive technologies, and continues our coverage on social technologies. In our recent Q4 survey to enterprise buyers, focused on marketing business decision makers, which are global national corporations with over 1000 employees, we posed a series of questions in our survey battery. In particular, we wanted to find out where decision makers are bullish on investing and found the following trends on marketers with… -
Dear Brands, Our Relationship has Changed
13 May 2013 | 9:16 amDear Brands, I want an open relationship. All my life, we’ve had a committed and dedicated relationship. You told me what to buy, I bought it, bought it again. But now, it’s about to change. I don’t want to buy from you directly, I want to rent, subscribe, and borrow your goods. If I end up buying your product, I want to use it with others to resell, rent to others, swap or lend. It’s not you, it’s me. Our world has changed, and along with it my preferences. From a more socially responsible mindset, economic pressures to be efficient, and how easy technology… -
The Three Market Drivers: Causes for the Collaborative Economy
9 May 2013 | 6:10 amAbove Image: Fire Dancers metaphorically ignite movement in Union Square, the center of SF commerce. Your customers are trading products and goods –rather than buying them from you! Want to know why? We’re conducting research in a pragmatic method to find out why, and then answer what companies should do to respond. Below is a preview of the upcoming report. [Business Disruption: Consumers don't need to continually buy from companies, as they are sharing, renting, lending, goods & services among themselves] I’m knee deep in interviews for the upcoming report on this…
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Chris Saad
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Building in someone else’s yard
23 Apr 2013 | 11:17 amLoic Le Meur writes over on LinkedIn about his mistakes betting on Twitter with his company Seesmic. Seesmic was a company that produced a series of great Twitter clients for multiple platforms (Mobile, Web, Desktop etc). When Twitter started shutting down developers and releasing their own official clients Seesmic’s business was undermined and ultimately shuttered. I’m not blaming Twitter for this strategic change – they did not know they would take that decision at the time when they were fully supporting their ecosystem. I blame myself entirely. I should have never dedicated… -
The upside of Hyper Expectations and Ambitions (HEA)
11 Jan 2013 | 4:17 pmAt the end of last year I wrote a post about the downside of Hyper Expectations and Ambitions (HEA). I guess living in silicon valley it’s easy to get jaded with the negative effects of our fast paced journey to change the world. It also didn’t help that I hadn’t had a holiday for 3 years. Since then, however, I’ve visited my hometown in Brisbane Australia for 3 weeks. The truth is they live a very different lifestyle there. The government and other institutions help provide a powerful safety net for those who are sick or unable to find work, the environment is beautiful, warm… -
Thank you 2012
21 Dec 2012 | 11:32 pmTo say this year was a roller coaster is somewhat of an understatement. It’s been the stage for some of my lowest lows and my highest highs. It basically started with the ending of a relationship with someone I thought I’d spend a very long time with. Like most of these things they are both sudden and a long time coming. In either case, though, its heart breaking and emotionally wrenching to say the least. What followed for the rest of the year, however, was a personal and professional journey of discovery and growth. I continued working with my colleagues learning how to turn… -
The downside of Hyper Expectations and Ambitions (HEA)
12 Dec 2012 | 9:02 amDisclaimer: I’ve personally flirted with much of what I’ve written about below. This isn’t about anyone else, but rather about what I’ve seen in myself and how some of it could have played out if left unchecked. Thankfully I feel pretty happy and comfortable most of the time – but I find that it helps to write this stuff down to keep myself in check. – Silicon Valley is a place where people come to change the world. They seek it out and travel great distances to be in the place where entrepreneurial dreams come true. Even those who first arrive looking for love or… -
Dark Social and Facebook+
14 Oct 2012 | 9:14 amWorking with large brands at Echo is thrilling. They have the content, products and reach that matter in everyday people’s lives. This means that even small improvements in their Realtime, Social strategy results in big impacts on large groups of people. One of the prevailing misconceptions we find when we first get started with a new customer, however, is that Facebook is Social. Facebook comments, Facebook Likes, Facebook Fan Pages are often seen as the beginning and the end of the social ‘strategy’. For as long as I can remember, my career has been about helping others to remember…
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Social Media Clubhouse
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Insights from The CMO Club Innovation Summit - @MargaretMolloy
16 May 2013 | 11:49 amIn this episode of Marketing Made Simple TV, Margaret Molloy, Chief Marketing Officer of Velocidi sits down with host Jeff Ogden and shares key take-aways from The CMO Club Innovation Summit in NYC. Learn what's on the minds of leading CMOs today. read more -
Are the Four P’s of Marketing Obsolete in the Digital Age?
15 May 2013 | 11:21 amThe Four P’s: Price, Product, Place and Promotion are the foundation of traditional marketing. They have endured for decades. However, if the authors of a recent article found in the Harvard Business Review (HBR) are to be believed, their time has passed. While many people might read the article and say that all they’ve done is reworded the concepts to create a new acronym, they have in fact, created the new paradigm for the Digital Age: SAVE. read more -
Social Media, Crisis Communication and the News
14 May 2013 | 11:00 amLife often throws us curveballs, events that seem to come out of nowhere. Whether you are an individual or a business, social media can be used to help mitigate any problem. However, if used incorrectly, social media can make a bad situation even worse. Ready.gov stresses the importance of having a crisis communication plan by saying, read more -
Making Your Life Easier with Apps
11 May 2013 | 6:16 pmWho doesn’t want their lives to be easier? Almost everyone I ask is looking for that one thing, whatever it is, that will make their business lives that much easier. And, as I work with small businesses, the biggest question I always get is, “Yes, but how do I find the time to do it all?” How to find more time The easiest way to find more time in your busy week, is to use tools that will enable you to accomplish several tasks at once. My favorite two applications for this purpose, Hootsuite and BufferApp, allow me to publish to several or all of my social networks with the click… -
Social Business ROI Secrets, Revealed: Opting In with IBM’s Ed Brill (Part I)
10 May 2013 | 1:54 pmLooking for some real-world examples of businesses who are adopting social strategies and performing better financially? Then you’ll definitely want to check out this conversation I had with Ed Brill – IBM’s Director of Mobile Enterprise Marketing and author of Opting In: Lessons in Social Business from a Fortune 500 Product Manager For those of you who are reading-adverse and want just the ‘meat’, I have some key takeaways from our interview and Ed’s book. But first, here is a brief primer for the uninitiated. What exactly is ‘Social Business’? read more
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Daily Blog Tips
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Tool to Measure the Speed of Your Website
15 May 2013 | 7:05 amA couple of weeks ago I came across an interesting tool to measure the loading speed of your website. The tool was created by Pingdom, and it basically loads your website, tracking the time at each stage of the process. It’s called Pingdom Website Speed Test. Once the test completes you’ll with a score (varies from 0 to 100), the number of requests performed (i.e., how many elements were loaded), the total load time and the total size of your page. Here’s how DailyBlogTips scored: On top of that you’ll also get access to a detailed break-down of all the elements that… -
The eBay Affiliate Program Case
7 May 2013 | 6:23 amIf you have been building websites or working with Internet marketing for a while you probably already visited the DigitalPoint forum. It’s the largest and one of the oldest online, and it’s owner, Shawn Hogan, was well known in the Internet marketing circles. A couple of years ago I read around the web that Shawn was facing some legal troubles with his affiliate marketing activities, but there weren’t many details about the issue. Fast forward to the present day and it seems that the problems he was facing were both real and serious, according to a recent article on… -
Internet Marketing 101: Basic Elements of Sales Pages
1 May 2013 | 9:16 amLast week I linked to a post which contained 10 tips for creating effective sales pages. While all the tips mentioned are solid, I think they don’t cover all the elements you need to include on a sales page, so I decided to list them. Here you go: 1. Benefits As I explain in this post, benefits sell, not features. And since benefits are what your customer is looking for you should always start the sales pitch with them. 2. Story This is the only item which I think is optional, and its use depend on the type of product you are selling. For instance, if you are selling an ebook about… -
Tips to Create Effective Sales Pages
24 Apr 2013 | 9:12 amIf you already have a sales page, or are planning to build one soon, you should check out a post from my buddy Karl Staib, titled 10 Tips to Create a Sales Page that Converts Prospects to Customers. Karl goes through the strategies that worked well on his own sales pages, including the best practices of the industry. For instance, here’s one of the strategies mentioned, which many people overlook: 4. Share Your Technique Giving people advice that is valuable can be a little surprising to people. Many companies will hide their best information from you, so you have to hire them. When you… -
Internet Marketing 101: Sell Benefits, Not Features
17 Apr 2013 | 2:23 pmWhenever you need to sell something, how do you introduce it to potential buyers? The most natural thing for us to do is to start describing the product itself. In other words, to start describing its features. The problem with this approach? It doesn’t sell! It will simply bore the customer and make you lose his attention. If you want to sell, you need to start with the benefits and value that your product will bring to the life of your customers. Sure, down the road you’ll need to actually describe the product features (cause people want to know what they are actually buying),…
