Selected by kylegriffith
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Most Topular Stories
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Slow motion video of the first taste of different food
Holy Kaw!19 May 2013 | 11:24 am -
Killing in Greenwich Village Looks Like Hate Crime, Police Say
NYT > N.Y. / Region19 May 2013 | 9:51 amA young man screamed antigay slurs at another man before killing him on Friday night in Greenwich Village. On Sunday, the suspect was charged with murder. -
Bullet Hits, Kills Queens Teen Aboard City Bus
Top Stories - NY119 May 2013 | 1:13 pmPolice are looking for the person who shot and killed a 14-year-old girl who was on an MTA bus just blocks from her home in the South Jamaica section of Queens last night. -
9 Leadership Traits of Successful Entrepreneurs
Entrepreneur19 May 2013 | 11:00 amThe most successful leaders know what they're good at and exploit it to the reach their fullest potential. Here's how to identify and reveal your hidden potential. -
Melody delozier created a new question: What advice would you give a first time business owner about the things they should do first to get ready for the day they open the doors of a new florist?
The New OPEN Forum | Site Wide Activity19 May 2013 | 6:39 amI have about one year and a half before I graduate from business associates courses at Everest online University. I want to open my own florist. I would love to work for one before I try and run my own so I could […] Comments: 0
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Holy Kaw!
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Slow motion video of the first taste of different food
19 May 2013 | 11:24 am -
Pets are good for you
19 May 2013 | 7:04 amDid you know that your brain releases oxytocin, “the feel-good” hormone in the brain when you pet your dog or cat? What is Oxytocin? “Oxytocin is a powerful hormone. When we hug or kiss a loved one, oxytocin levels drive up. It also acts as a neurotransmitter in the brain. In fact, the hormone plays a huge role in pair bonding.” This wonderful feeling can come from dogs, cats, and even goldfish! A study showed that having a fish tank at a nursing home improved appetites. “Watch a Lassie movie and spit into a cup. It doesn’t sound like it, but this is… -
The lighter side of Sweden spotlighted at Eurovision Song Contest [video]
19 May 2013 | 6:37 amSweden might be better known around the world for Abba, Ikea and dragon tattoos than comedy, but that was before comedienne Petra Mede took the stage at the Eurovision Song Contest with “Swedish Smorgasbord.” From Vikings to stay-at-home dads, Mede covers it all. Top that, Finland! Full story at YouTube via Kuriositas. The not-so-frosty side of Sweden. -
10 easy ways to write better blogs [infographic]
19 May 2013 | 6:27 amIs your blog lacking that sparkle that makes audiences come back for more? Feel overwhelmed by all the advice out there? Then try bookmarking this simple infographic by TopDogSocialMedia for future reference. Via TopDogSocialMedia. Tips for better blogging. -
Star Trek: Now a middle school musical! [video]
19 May 2013 | 6:18 amSure, we’ve heard great reviews for J.J. Abrams latest addition to the Star Trek film library, but for those fans whose tastes run to jazz hands and awkward belting, Rhett and Link have just the treatment you’ve been craving with Star Trek: The Middle School Musical! Sing it, Spock! Full story at YouTube. Singing your heart out for Star Trek.
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NYT > N.Y. / Region
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Killing in Greenwich Village Looks Like Hate Crime, Police Say
19 May 2013 | 9:51 amA young man screamed antigay slurs at another man before killing him on Friday night in Greenwich Village. On Sunday, the suspect was charged with murder. -
Lottery Numbers for New York, New Jersey and Connecticut
18 May 2013 | 8:32 pmLottery numbers for New York, New Jersey and Connecticut. -
Bullet Kills Girl, 14, Riding M.T.A. Bus in Queens
18 May 2013 | 8:32 pmA police spokesman said it appeared the gunman was outside the Q6 bus on Sutphin Boulevard in South Jamaica, and intentionally fired at it, though it was unclear why. -
Boom in Luxury Towers Is Warping New York Real Estate Market
18 May 2013 | 8:20 pmA tower being built on Park Avenue is part of Manhattan’s booming ultraluxury construction business, a trend that is warping the real-estate market and driving up overall costs. -
Suspect in Hofstra Home Invasion Had Extensive Criminal Record
18 May 2013 | 7:54 pmA 21-year-old student who was killed in a home invasion on Friday was mistakenly shot in the head by an officer firing at an armed suspect holding her hostage, the police said.
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Top Stories - NY1
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Bullet Hits, Kills Queens Teen Aboard City Bus
19 May 2013 | 1:13 pmPolice are looking for the person who shot and killed a 14-year-old girl who was on an MTA bus just blocks from her home in the South Jamaica section of Queens last night. -
Canarsie Pier To Welcome Back Eager Brooklyn Fishermen
19 May 2013 | 1:06 pmAnother major step in Brooklyn's recovery from Hurricane Sandy comes on Monday, when the Canarsie Pier will reopen for the first time in almost seven months to local fishermen and community members wanting to spend time by the sea. -
Rainy AIDS Walk Raises Money For Research, Local Service Groups
19 May 2013 | 11:50 amTens of thousands of people with ponchos or umbrellas went through the rain to take part in the 28th annual AIDS Walk New York through Central Park and the Upper West Side, to benefit the health group GMHC, HIV and AIDS research and 40 other AIDS service organizations. -
Prospect Park's Great GoogaMooga Festival Washes Out On Last Day
19 May 2013 | 11:47 amSunday's bad weather has led organizers to cancel the last day of Brooklyn's Great GoogaMooga festival, and they will give refunds to anyone who had a VIP ticket to the food and music festival for the day. -
Manhattan Hate-Crime Murder Suspect Held Without Bail
19 May 2013 | 11:00 amAuthorities say the Manhattan man who is being held without bail on charges of committing a hate-crime shooting in Greenwich Village last week was also arrested 15 years ago for attempted murder.
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Entrepreneur
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9 Leadership Traits of Successful Entrepreneurs
19 May 2013 | 11:00 amThe most successful leaders know what they're good at and exploit it to the reach their fullest potential. Here's how to identify and reveal your hidden potential. -
How Groupon Thinks It Can Become a $100 Billion Company
19 May 2013 | 9:00 amInstead of just pumping out daily deals, the company wants to become a mobile, local commerce powerhouse. -
Tips for Overcoming Early HR Hurdles
18 May 2013 | 11:00 amOf all the struggles you'll face as an entrepreneur, hiring, training and managing employees is one of the biggest. Here are some tips for clearing your startup's way of HR obstacles. -
10 Unique iPhone Accessories
18 May 2013 | 9:00 amThese tools can enhance your mobile experience and make your iPhone more useful. -
Google CEO Larry Page's Vocal Condition and Breaking the Silence About Illness
18 May 2013 | 8:00 amHow business owners can keep a company moving forward, even when the boss is sick.
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The New OPEN Forum | Site Wide Activity
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Melody delozier created a new question: What advice would you give a first time business owner about the things they should do first to get ready for the day they open the doors of a new florist?
19 May 2013 | 6:39 amI have about one year and a half before I graduate from business associates courses at Everest online University. I want to open my own florist. I would love to work for one before I try and run my own so I could […] Comments: 0 -
Sally Cox created a new question: What are you doing to create and protect your online reputation?
19 May 2013 | 6:38 amBuilding a positive brand is key to establishing yourself in the online world. What are you doing to create and protect your online reputation? Comments: 0 -
Yuhannes Watts created a new question: What are the 2 most important qualities an entrepreneur must have (just one was too hard)?
19 May 2013 | 6:34 amEntrepreneurs must have a few skills to succeed... but which ones matter the most? Comments: 0 -
Toby Daniels created a new post: Group launches $660M crowdfunding effort to buy Tribune Co. - Wichita Business Journal
18 May 2013 | 10:09 pmGroup launches crowdfunding campaign to purchase the Tribune for $300M. Crowdfunding serves as an exciting new way to raise capital, but few examples are as bold and courages as this one. In the future we will […] -
Jessica Oman created a new question: Have you tried to write a business plan? If so, what was the biggest challenge or frustration that kept you from finishing?
18 May 2013 | 9:21 pmI'm interested in knowing what you think are the most difficult parts of writing a business plan. I'd like to use some of your comments to improve my workshop content (I run a training program on business plan […] Comments: 0
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Inc.com
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Bill Gates: Good Feedback Is the Key to Improvement
17 May 2013 | 3:05 pmThe world's richest man says everyone needs feedback beyond one-word descriptors.Bill Gates, who recently reclaimed the title of the richest man in the world, took to the stage earlier this month for a TED talk on one of his pet causes: improving the quality of education. Specifically, the Microsoft creator focused on the need of quality feedback for teachers. "We all need people who will give us feedback. That's how we improve," Gates told the audience. He continued: "When Melinda and I learned how little useful feedback most teachers get, we were blown away. Until recently, over 98 percent… -
6 Start-Ups Tackling the Student Loan Crisis
17 May 2013 | 2:37 pmA group of community-minded start-ups hope to ease the burden of college tuition with the concept of crowdfunding.Striking out on your own is hard, but it's even harder with college loan debt. It's no surprise, then, that a number of start-ups have popped up recently with the mission of tackling America's student loan crisis. According to Federal Reserve Bank of New York, this debt has almost doubled since 2007 and is nearing $1 trillion. In fact, it's already surpassed the mark of auto loan debt, which is somewhere in the neighborhood of $783 billion, and credit card debt, which stands at… -
B-Reel Ad Company Wins CLIO Awards!
17 May 2013 | 1:57 pm -
What USC's Degree in Disruption Needs to Succeed
17 May 2013 | 1:15 pmDr. Dre and Jimmy Iovine gave USC $70 million to fund a degree for creative entrepreneurs. The program's success may depend on these things.With a modest $70 million grant from Dr. Dre and Jimmy Iovine, the University of Southern California announced a program for creative entrepreneurs this week nicknamed "the degree in disruption." The program, featured in The New York Times, sounds like an entrepreneur's dream come true. Beyond attending an academy conceived by the mind behind the hip hop hit, "Let Me Ride," students will dive into the business world by way of music, marketing, patents,… -
Reflecting on the Facebook IPO, One Year Later
17 May 2013 | 1:02 pmDespite some early pitfalls, the social network has successfully made the transition from start-up to publicly traded company.It's the eve of Facebook's one-year IPO anniversary, and what a strange year it's been. The Menlo, California-based company has successfully ginned up revenue to the tune of $1.46 billion in its first reported quarter, up 36 percent from $1.06 billion a year ago, according to The Wall Street Journal.But while the company has made good on its decision to ramp up advertising, the jury's still out on whether users appreciate it. According to The Journal, the days of…
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Copyblogger
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5 Writing and Productivity Links You Can Use
18 May 2013 | 5:00 amThis week on The Lede … How A Copywriter Evaluates A Great Website The Unexpected Antidote to Procrastination The Daily Rituals of the World’s Most Creative People 4 Things That Lead to Success (or Failure) with Email Signup Forms How to Do More By Planning Less: The Power of the Anti-Plan Want to grab even more useful links (beyond those that make The Lede)? Follow @copyblogger on Twitter. // The Unexpected Antidote to Procrastination Procrastination: that merciless thief of our time, creative output, and potential reward. Mr. Bergman delivers a unique — but convincing… -
How to Become a Content Marketing Expert
17 May 2013 | 9:00 amYou hear everyone talking about online content marketing, because with today’s Internet-empowered prospect, content marketing is what works. And yet, you may be struggling with creating content that works for your business or your clients. Or maybe you’re just trying to take your game to the next level. There’s a lot to learn, and even then you’re left asking potentially expensive and time-consuming questions: How do I apply this particular strategy for my business? Is this a solid idea, and how should I execute it? Has anyone taken this approach before, and what were the… -
Why We Still Need to Write, Even When We’re Scared
17 May 2013 | 8:00 amWriting is scary. Sometimes when we publish something, it makes us feel like our insides are hanging out, for all the world to see. We feel vulnerable. We feel naked. We feel … terrified. But here’s the thing — we have to keep writing, in spite of the fear. If we let fear stop us, our content will have no spark, no life. And everything we write will be completely unremarkable. Right now, I’m working on a blog post (on a different topic) that scares the living heck out of me. I am afraid of the strong opinions and passion that are rising from some long-buried place inside me. -
5 Ways to Bond with Your Blog’s Audience
16 May 2013 | 5:00 amYou’re smart. You know you need to be helpful on your blog in order to grow your audience. You share useful tips. You give away free tutorials. But somehow you’re not connecting with your readers. Your blog seems a little quiet. Sure, you’re getting some traffic. But a certain spark is missing. It’s not the enjoyable party you’d imagined it to be. Is it getting you down? Today I’m sharing five tips to engage with your readers, make them feel at home, and to turn your blog into a nice and warm get-together. Sound good? 1. Write conversationally Nobody… -
Could Mobile Responsive Website Design Hurt Your SEO?
15 May 2013 | 4:00 amAllow your jaw to become unhinged at this statistic: There are over 1 million more mobile devices activated every day across the world than there are babies born. Yeah, mind = blown. Indeed, designing with a mobile-first mindset becomes more important — quite literally — by the day. As does answering burning questions related to mobile design best practices. For example: Is mobile responsive web design good for SEO or not? This has become a hotly debated topic, even right here in the Copyblogger comment sections, with reasonable minds making reasonable arguments on both sides.
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Small Business Technology
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12 Mobile Security Tips All Small Businesses Must Be Aware Of
17 May 2013 | 1:00 pmWhile you’re probably worried about the future and are constantly trying to make your business a more customer-friendly environment, there are a couple of things you need to know about mobile devices. Smartphones and tablets have been penetrating the workplace for a while already. They’ve made conducting business a very simple process while, at the same time, ensuring that employees can attend to work practically anywhere in the world. It’s been quite a blast to have these things around. However, there’s a flip-side to mobile penetration. Your business’ security… -
NYC Event: Get Prospective Customers To Say ‘WOW’ and Close More Sales!
17 May 2013 | 10:00 amWhat you offer is amazing, but too often prospective customers just don’t“get it”! They don’t buy or they aren’t willing to pay what you know your product or service is worth. If you suffer from this problem, then you won’t want to miss our upcoming NYC Event, ‘Get Prospective Customers To Say ‘WOW’ and Close More Sales!‘ In this seminar, we’ll show you how to overcome this problem so your customers ‘get it’ and you begin to close more sales! Get More Customers To Say ‘WOW’ and Close More Sales! May 30, 2013… -
Could Identity Theft Impact Your Small Business?
17 May 2013 | 9:00 amMillions of people each year are impacted by identity theft–a statistic that now includes small businesses, according to the Small Business Administration. Crafty thieves are coming up with creative ways to scam small business owners. In fact, according to the Ponemon Institute, 60 percent of small businesses have had at least one data breach in the past year, emphasizing the importance of having identity protection in place. Valuable customer data and inside information can be leaked through these data breaches, damaging your company’s reputation and potentially costing business. -
Rise Of The Productivity Warrior: Boosting Your Business With Mobile Apps (Infographic)
17 May 2013 | 6:00 amMobile apps are increasingly being used to boost productivity and automate businesses, according to a recent survey by FileMaker. Many businesses are building custom solutions. “The next wave of business mobility, fueled by iPad and iPhone-equipped ‘productivity warriors,’ is delivering real ROI by automating processes in the building and on the company campus,” said Ryan Rosenberg, Vice President of Marketing and Services for FileMaker. Many businesses are replacing paper-based processes with mobile processes. FileMaker makes database software that allows users to build custom… -
New School or Tried and True: Are We Making Too Much of a Big Deal About Social vs. Traditional CRM?
17 May 2013 | 5:00 amNew School or Tried and True: Are We Making Too Much of a Big Deal About Social vs. Traditional CRM? Contributed by Lena L. West, Founder of InfluenceExpansion.com Is social CRM just traditional CRM turned on its ear? Or is the small business community simply fascinated with yet another buzz term? But, alas, I’m getting ahead of myself. For the uninitiated, CRM, is shorthand for Customer Relationship Management and Wikipedia defines CRM as “a model for managing a company’s interactions with current and future customers. It involves using technology to organize, automate, and…
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Seth's Blog
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Learning by analogy
19 May 2013 | 2:36 amThe story of Hansel and Gretel is not actually about Hansel or Gretel. You are surrounded by examples and lessons and case studies that clearly aren't exactly about your project. There's never been a book written precisely about the situation you are facing right now, either. Perhaps one day they will publish, "Marketing Low-Cost Coaching Services to Small Businesses Specializing in Graphic Design in the Upper Peninsula for Dummies" but don't hold your breath. Marketing, like all forms of art, requires us to learn to see. To see what's working and to transplant it,… -
It's Thomas Midgley day
18 May 2013 | 2:00 amToday would be his 124th birthday. A fine occasion to think about the effects of industrialization, and what happens when short-term profit-taking meets marketing. Midgley is responsible for millions of deaths. Not directly, of course, but by, "just doing his job," and then pushing hard to market ideas he knew weren't true—so he and his bosses could turn a profit. His first mistake began when he figured out that adding lead to gasoline appeared to make cars perform better. At the time, two things were widely known by chemists: 1. Adding grain alcohol to gasoline dramatically… -
Every day is an investment
17 May 2013 | 2:07 amYou're not lucky to have this job, they're lucky to have you. Every day, you invest a little bit of yourself into your work, and one of the biggest choices available to you is where you'll be making that investment. That project that you're working on, or that boss you report to... worth it? Investing in the wrong place for a week or a month won't kill you. But spending ten years contributing to something that you don't care about, or working with someone who doesn't care about you... you can do better. -
The river guide and the rapids
16 May 2013 | 2:11 amIt's probably not an accident that rapid (as in rapid change) shares a root with rapids (as in Lava Falls in the Grand Canyon). The river guide, piloting his wooden dory, has but one strategy. Get the boat to the end of the river, safely. And he has countless tactics, an understanding of how water and rocks work, and, if you're lucky, experience on this particular river. The thing is, the captain changes his tactics constantly. He never whines. He doesn't stop the boat and say, "wait, no fair, yesterday this rock wasn't like this!" No, the practice of being great… -
Applications open for a short summer internship
15 May 2013 | 10:53 amI'm offering a short-term paid internship this summer. You'll be in my office, working with me and a tightly knit group to develop a brand new idea. Here are some details, the links to apply are at the end. Please feel free to forward to those that might be interested. The first intern project happened more than eight years ago, and we built changethis.com, which, in the capable hands of 800ceoread, just published its 100th issue. This project has lauched and amplified dozens of bestsellers and even more important, truly valuable ideas to millions of people. Team members included…
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Small Business Trends
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Systems That Build and Grow A Business
19 May 2013 | 12:00 pmKeeping track of activity is a common challenge for small business owners. We wear many hats and are responsible for many things. One of the places where we fall down is with our sales process. I am a huge fan of systems because I believe systems keep us on track and focused. Systems To Build Business There are three areas where I see these systems having a lot of value. They are: Prospecting Selling Follow up Prospecting Systems Who and where? The question here is, “Who is your target market?” You can have more than one. However, pick one at a time to work on. Ask yourself which… -
What is Gangnam Style? And What Does it Mean for Business?
19 May 2013 | 9:00 am“Gangnam Style” is a song and music video by South Korean musician Psy. The phrase has become a metaphor for having a unique and authentic style. The video was first released in July 2012 and soon went viral on YouTube. In December 2012, the Gangnam Style video became the first YouTube video to reach one billion views. Today, it is still the most viewed video in YouTube history. What is Gangnam style in a business context? The video’s success is an example of the power of social media in viral marketing. Psy was a relatively unknown musician (at least to many in the West) before… -
Read “Spank The Bank” to Choose the Right Financing for Your Business
19 May 2013 | 6:00 amIt was just a couple of years ago that I lamented about the lack of finance guides aimed at small business owners. Meanwhile, the number of non-traditional finance resources has increased, competing with traditional banking sources. As a result, business owners have clamored for books outlining all finance options available. Among the most stellar coverage of small business finance resources is Spank the Bank: The Guide to Alternative Business Financing. Karlene Sinclair-Robinson (@KarleneSinRob), founding member of finance consultation firm KsR Solution LLC, wrote the book to deter small… -
Our Latest Hand-Picked List of Events, Contests and Awards
18 May 2013 | 2:40 pmWelcome to our latest curated list of events, contests and awards for small businesses, solo entrepreneurs and growing companies. To see a full list or to submit your own event, contest or award listing, visit the Small Business Events Calendar. Featured Events, Contests and Awards Access to Capital Chicago May 22, 2013, Chicago, Illinois Join us at the Navy Pier to learn how you can raise capital for your small business. Meet 1:1 with loan officers. Attend panels on traditional and alternative lending options, start-ups, crowd-funding, and more. Discount Code sbtrends (Get 30% off) Making… -
Twitter Suspension? First Step: Don’t Panic
18 May 2013 | 10:10 amSince last week, lots of legitimate business accounts have been suspended and then unsuspended on Twitter. Here’s more on what’s been happening and what to do if you find yourself in the same situation. Legitimate Business Accounts Getting Suspended It’s been fairly common for pure spam accounts to get suspended. Most Twitter users applaud spam crackdowns. But what’s less common is when legitimate small business users get their Twitter accounts suspended. That happened just this week in the business community, with numerous reports of business users getting…
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Small Business Marketing Blog from Duct Tape Marketing
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Weekend Favs May Eighteen
18 May 2013 | 5:13 amMy weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you check them out if they sound interesting. The photo in the post is a favorite for the week from Flickr or one that I took out there on the road. I spent a little time in Philadelphia this week. Good stuff I found this week: Linkstant – script that alerts you when someone links to any page on your website. Ubersuggest – keyword suggestion tool that uses many sources and groups suggestions in some very… -
Mobile Copywriting Tips and Four Apps to Assist
16 May 2013 | 5:59 amThursday is guest post day here at Duct Tape Marketing and today’s guest is Teddy Hunt – Enjoy! photo credit Via Flickr by FaceMePLS With 79 percent of Americans working remotely at least part of the time, it seems the days of copywriters chained to cubicles are far behind us. However, leaving the desk behind can take some getting used to. Read on to discover tips for copywriting in a mobile work environment, and 4 helpful apps to assist you in doing so. Stay Connected with Technology Many of us step out of the office to recharge our batteries, but you shouldn’t cut yourself… -
How to Turn Your Best Customers Into a Growth Engine
14 May 2013 | 3:28 amI’ve said repeatedly that building a vibrant community is the most important objective of any business these days. photo credit: Mourner via photopin cc While this may sound like some social media laced feel good sentiment it’s actually quite practical. Making your business customers, prospects, suppliers and partners feel like important members of a bigger community simply makes long-term business sense and is the key to long-term growth in ways that you not have even considered. Many businesses get the idea treating customers in ways that make them want to return and refer, but you… -
Weekend Favs May Eleven
11 May 2013 | 7:11 amMy weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you check them out if they sound interesting. The photo in the post is a favorite for the week from Flickr or one that I took out there on the road. One of my favorite airports – Denver International Good stuff I found this week: SpeakPipe – website addon that allow visitors to leave you a voice message. Marcombox – nice way to organize all of your marketing assets and campaigns. The Habit Factor… -
A Ridiculously Awesome Opportunity for 8 Business Owners
10 May 2013 | 9:28 amWhat if you could spend 3 entire days working on your business with only seven other business owners under my guidance. Oh, and what if it was free. I am conducting and filming a live 3 day workshop in San Francisco June 26-28 and eight lucky business owners get to join me for free as my in-studio business case studies. (Well, you do have to pay your travel, but the workshop is free) Seven other business owners, you and me working for 3 days on your business while the world looks on. The event will be streamed live to thousands of viewers and recorded in a professional studio. So, in addition…
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Forbes - Entrepreneurs
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Will Angelina Jolie Help End Climate-Change Denial, And Help The Republican Party?
19 May 2013 | 1:39 pmFile this one under unintended consequences. Angelina Jolie, by announcing her preventative double masectomy, will likely have significant influence well beyond women’s health. By modeling how to think with data when data do not tell us what we would otherwise want them to say, she displayed a level of decision-making courage that business and political leaders should strive to emulate. For example, her leadership just may end up helping those fighting in the Republican Party to end ongoing anti-science climate-change denial. -
The Silent Company Killer
19 May 2013 | 11:49 am“I don’t know why I’m so mad about this.” -
Just When You Thought You Knew Every Way Your Credit Report Could Be Used Against You. (A Case Study)
19 May 2013 | 10:22 amWhether we are talking about mortgage loans, credit cards, auto or student loans, most people know that credit reports play an important role in our lives. -
If You Want To Be Successful, Don't Spend Too Much Time Planning: A Case Study
19 May 2013 | 9:39 amThe most succesful people take small, smart steps toward their goals...and they don't over-plan. -
Obama's EPA Makes A Rad Decision
19 May 2013 | 8:43 amThe Obama Administration made a bold and correct scientific decision last month to allow risk-based decisions to guide responses to radiological events like a dirty bomb attack or a nuclear reactor accident. And not to treat it like a superfund site. This is very important because, in such events, the normal response can be worse than the event itself for many of those affected.
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Up and Running
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Friday roundup: Amy’s Baking Company, rising small business optimism, creative business people
17 May 2013 | 5:04 amDon’t get so wrapped up in work that you forget to stay up with the current events of the business world! Amid all of the chaos, grab a cup of Joe and take a short reading break. 1. If you haven’t heard about the Amy’s Baking Company fiasco, please look into it. It’s probably the most hilarious and frightening online meltdown in business history. After appearing on an episode of “Kitchen Nightmares,” where they were so awful Gordon Ramsay fired them, The couple received a lot of flak on their Facebook page. Instead of just accepting it and moving on, they… -
How do I generate buzz for a website launch?
16 May 2013 | 8:56 amTaking the time to design and build a website that reflects your company’s values is vital if you’re looking to bring to market a new product or service; but if people don’t know about your site then that investment is effectively wasted. Here are the steps you need to take to ensure you clock up hits from day one. Pre-launch planning This covers pretty much everything from selecting the right domain name, to design and content; it’s one of the most vital parts of the process. With so many domains already registered, you’re likely to have to compromise when it… -
Energy efficiency tips for your business
15 May 2013 | 2:04 pmEach and every business must work to improve its energy savings. This will not only have a positive impact on the environment, but also improve companies’ cost savings and energy efficiency. And it is often a simple thing to do, with positive changes in energy usage having the ability to reduce a business’ energy bill by around 20 percent. However, before your business begins its journey to improved energy consumption, you must appreciate the uniqueness of your business and understand that certain measures are not appropriate; if a change seems impractical it may be the wrong option at… -
Startup Showcase vs. Industry Event: How to Decide Which to Attend
15 May 2013 | 8:59 amOn February 22 I received an email saying that my startup, AdEspresso, had been invited to participate in TechCrunch Disrupt NY! Needless to say, my small team and I couldn’t have been more excited. We hastily began checking hotels and flights to figure out how much it would cost to get to NY. The answer was: an arm and a leg. Did I mention we’re based in Milan, Italy? AdEspresso is currently bootstrapped and so as a team we thought long and hard about if we should attend TC Disrupt or not. We knew it would open up a world of new possibilities for us – being in front of so many… -
What do I need to consider when moving my company abroad?
14 May 2013 | 9:21 amThe world is quickly becoming a smaller place and it’s making more sense for companies to uproot and locate elsewhere, reducing staffing and production costs. Relocating your business isn’t a light decision though, no matter how much more cost-effective it may be. If you are considering moving your company to another country, we’ve outlined a list of things for you to consider, ensuring you make the most of the opportunity. #1 Rules and Regulations The rules and regulations differ for businesses from country to country. Before you embark on your relocation, you must seek…
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B2B Lead Blog
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Digital Marketing: B2B marketers can get fresh, new ideas from B2C
13 May 2013 | 12:01 amTweetRegardless of whether you’re selling to people who are purchasing something for their workplace or themselves, you’re still selling to people – especially when it comes to digital marketing. Consider the words of Shawn Burns, Global Vice President of Digital Marketing, SAP: “The B2B space has the same opportunities as the B2C space when it comes to digital marketing. We’re dealing with people, and all people behave the same. They use search, they use social and they visit websites when they’re considering a purchase. This means everything that works for consumer marketers… -
Social Media Marketing: Dell reveals how it turns thousands of brand detractors into fans
6 May 2013 | 12:01 amTweetFive years ago, Dell had little presence on social media. That changed when the computer company realized 4,000 conversations about the brand were happening online every single day and the company was not present. Since then, Dell has invested millions of dollars’ worth of time and resources to join those conversations. In fact, one in 12 of Dell’s more than 105,000 employees have attended its Social Media & Community University, which encompasses up to 12 hours of training on how to best represent Dell online. In addition, Social Outreach Services, a team representing 14… -
Referral Marketing: 8 tips for building a powerful referral channel
29 Apr 2013 | 12:01 amTweetProspects that come to your organization because of peer recommendations are two and a half times more responsive than any other marketing channel, according to a study by the American Marketing Association. A member of our B2B Lead Roundtable Group underscored this statistic when she noted recommendations are how one of her clients earns most of its customers. It’s no wonder she wanted to find the best way to formalize her client’s referral process. I brought her question to three referral marketing experts: Angela Bandlow, Vice President of Marketing, Extole, an advocacy management… -
Email Marketing: 4 steps to relevancy 85% of B2B businesses probably aren’t taking
22 Apr 2013 | 12:01 amTweetEmail marketing is a mature marketing tactic, yet I don’t believe B2B organizations are capitalizing on its potential to generate leads. I realized this when I read MarketingSherpa’s just-released 2013 Email Marketing Benchmark Report. They surveyed 594 B2B and B2G marketers, of which just about half send out 10,000 to 10 million emails every month. The top priority for the entire group is to deliver highly relevant emails – it ranks above even driving website traffic and revenue. This makes sense, considering highly relevant email will achieve the other two goals. But, I wonder… -
How Reversing the Funnel Increased Sales by 14% for a Sales Incentive Company
15 Apr 2013 | 12:01 amTweetTraditional marketing practice presumes the more you invest in driving leads through the top of the sales funnel, the more revenue will come out the other side. But, when Certif-A-Gift Company, a sales incentive company, reversed this presumption, it ended up increasing sales by 14% and moving prospects through the sales cycle 23% faster. The company had previously invested most of its time and resources at the very top of the funnel by building awareness among its channel partners. Certif-A-Gift Company developed features-and-benefits content, went to trade shows and made office…
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Inside BlackBerry
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Signing Off From BlackBerry Live 2013: Wrap-Up and Story Maker of Highlights [VIDEO]
16 May 2013 | 1:09 pmWell, we’re winding things down here are BlackBerry Live 2013 and on behalf of the entire BlackBerry social media team, I would like to say thank you so much for tuning in and following along with all of our coverage. For a rundown on all the news watch our wrap-up video below and checkout the keynote highlights post from earlier in the week. [ YouTube link for mobile viewing ] You’ll also definitely want to check-out what attendees onsite here at the show had to say about all the excitement and energy, here at BlackBerry Live 2013. Melanie here, jumping into Donny’s blog post. -
Social Ambitions — Reflecting on My First BlackBerry Live Conference and the Road Ahead
16 May 2013 | 12:03 pmBelow is a special feature and first post from Trace Cohen, our new Senior Director, Social Media Marketing at BlackBerry! Be sure to welcome Trace in the comments and stay tuned for more! — Donny My first BlackBerry Live conference, and I’m definitely inspired. I’m in the enviable position of having recently joined in the company of a brand with a groundbreaking product platform, a disruptive marketing organization, a stellar social media team, and a global top 10 social fan base — ~32MM followers and fans that are not only rooting for our success in a volatile category, but… -
Capturing Attendee Excitement at BlackBerry Live 2013: What the Fans are Saying [VIDEO]
16 May 2013 | 10:05 amIt’s been a busy week here at BlackBerry Live 2013 — you’ve heard from the executives, you’ve heard from the experts and now, you get the chance to hear what attendees thought about all of the amazing things that happened at the show. The energy is there… you could feel the electricity! Watch the video below to get a feel for the vibrant and palpable energy from attendees at BlackBerry Live 2013. [ YouTube link for mobile viewing ] It’s always one of my favorite parts of the week, when I get to see this video for the first time. Hearing the feedback… -
Watch Replay Coverage of LIVE Segment with Jeff Gadway at BlackBerry Live 2013 [VIDEO]
16 May 2013 | 7:31 amDid you miss our first ever live broadcast at the 2013 BlackBerry Live conference? Well, you’re in luck; we recorded the hour-long session and are publishing the segments for all to see. Jeff Gadway is no stranger to the Inside BlackBerry blog, so we brought him on air to talk about the all the news to come out of the BlackBerry Live keynote. Catch his take on some of the best announcements and the showing of strength from the BlackBerry leadership team. Watch the brief video below for all the details: [ YouTube link for mobile viewing ] Let us know if you have any questions for Jeff in… -
Checking out the New BlackBerry Q5 with Product Manager Aman Bhalla [VIDEO]
16 May 2013 | 7:13 amThis year at the BlackBerry Live conference, the social media team tried something new — for the first time we had a live one-hour broadcast featuring special guests from around the company. Topics ranged across consumer, enterprise and developer streams. It was a lot of fun having the chance to connect live with all of you, thanks to those who tuned in. For those of you who’ve missed it, we captured all of the action and have broken it up into short segments for you to watch. Aman Bhalla, Product Manager for the new BlackBerry Q5 stopped by the studio to show us all around the…
