If vanilla and fresh linen was still feeling too feminine to scent the man cave, fear not, manly men, Yankee Candle has heard your barbaric yawp and is now offering Man Candles. Offered in macho scents such as 2x4, Riding Mower, First Down and Man Town, you need never hang your head again after being dragged into the candle store. They even offer a sports-themed candle holder so you don’t ruin the tabletop. Just in time for Father’s Day. Full story at Yankee Candle via Buzzfeed. You know you want a Man Candle. Permalink | Leave a comment »
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Most Topular Stories
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The scent of man, now available at Yankee Candle
Holy Kaw!16 May 2012 | 1:31 pm -
NBA Star Uses Twitter — And a Platypus — to Prank Sports Media
Mashable!16 May 2012 | 1:28 pmAround the sports media scene, Denver Nuggets center JaVale McGee has a certain reputation: Quirky, unique, a bit out there, something of a laughingstock at times. Reporters and fans love to chuckle at his on-court goofiness. Examples abound, but here’s the best one: a legendary GIF of McGee throwing up a wild shot and then earnestly running back on defense — except his team still has the ball. This week, however, McGee decided to turn the tables on those who love to poke fun at a young millionaire basketball player just trying to do his best. On Monday afternoon, he posted this… -
Should Your Marketing Message Require Reading Between the Lines?
MarketingProfs Daily Fix Blog16 May 2012 | 10:28 amYears ago, the political philosopher Leo Strauss wrote an essay entitled, “Persecution and the Art of Writing,” in which he advocated reading some philosophers “between the lines.” For a host of reasons, the philosopher felt that the truth he had to speak could only be spoken surreptitiously or “by means of brief indication.” Of course, one can run into a lot of trouble scholastically when arguing that a philosopher meant to say something other than what he explicitly stated. I mean, how are you supposed to prove that? Strauss insists that a “between… -
Digital analogs are no longer sufficient
Seth's Blog16 May 2012 | 2:00 amThe parking meter was rebooting. I guess we're supposed to walk to the other end of the garage and find one that's working. We're seeing digital awareness coming to just about everything. In this case, it was the parking meter near the library. Of course, it's not really a parking meter, it's a centralized fee collection system that saves the town a lot of money. It's easier to collect from, certainly, it doesn't waste the time of meter readers (who get alerted as to what spaces aren't paid for, as opposed to checking them all) plus it doesn't let a new parker enjoy a few minutes of the last… -
The Fallacy of Information Overload
Brian Solis15 May 2012 | 6:50 amSome of you know me through my work in studying how social media and disruptive technology impact business and culture. Others have worked with me in translating insights into action and change within the enterprise. Every now and then, I share another side of myself that evokes the aspiring social scientist in me as I explore how all of this is affecting us as individuals and human beings. Not a day goes by when I’m not asked about whether or not the social media bubble will finally burst. Twitter, Facebook, Google+, Foursquare, Pinterest, this all has to be too much right? More…
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Holy Kaw!
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The scent of man, now available at Yankee Candle
16 May 2012 | 1:31 pmIf vanilla and fresh linen was still feeling too feminine to scent the man cave, fear not, manly men, Yankee Candle has heard your barbaric yawp and is now offering Man Candles. Offered in macho scents such as 2x4, Riding Mower, First Down and Man Town, you need never hang your head again after being dragged into the candle store. They even offer a sports-themed candle holder so you don’t ruin the tabletop. Just in time for Father’s Day. Full story at Yankee Candle via Buzzfeed. You know you want a Man Candle. Permalink | Leave a comment » -
Dirty Disney cartoons? [video]
16 May 2012 | 1:16 pmIt’s hard to imagine Disney cartoons have ever been the subject of censorship, but like many beloved cartoons, there’s a seamier side that’s bound to offend if you get the references. Such was the case with “The Shindig” where Clarabelle Cow’s exposed udders were deemed too risqué for Ohio audiences as was her reading material; Three Weeks was an early example of “women’s mass market erotic fiction.” As the old saying goes, "What happens in the barn, stays in the barn." Full story at Neatorama. The evil underbelly of Disney. -
Mammals may not get to cool climates in time
16 May 2012 | 12:09 pmNine percent of the Western Hemisphere’s mammals—and up to 40 percent in some regions—may not be able to outpace climate change. “I think it’s important to point out that in the past when climates have changed—between glacial and interglacial periods when species ranges contracted and expanded—the landscape wasn’t covered with agricultural fields, four-lane highways and parking lots, so species could move much more freely across the landscape,” says Joshua Lawler, associate professor of environmental and forest sciences at University of… -
Time of year matters for vitamin D risk
16 May 2012 | 12:08 pmWhen considering a patient’s blood vitamin D levels, it may be best to consider a lower threshold for concern, as well as the time of year. "In evaluating health risk," the University of Washington researchers conclude, "season-specific targets for Vitamin D blood concentration may be more appropriate than a static target when evaluating patients health risk." Full story at Futurity. More research news from top universities. Permalink | Leave a comment » -
The (not so correct) anatomy of sea life
16 May 2012 | 11:52 amMarine biology, scharine schiology. Pleated Jeans skips scientific facts for its series of sea life diagrams. Via Pleated Jeans. (H/T @laughingsquid) Laughing is good for you. Permalink | Leave a comment »
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Mashable!
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NBA Star Uses Twitter — And a Platypus — to Prank Sports Media
16 May 2012 | 1:28 pmAround the sports media scene, Denver Nuggets center JaVale McGee has a certain reputation: Quirky, unique, a bit out there, something of a laughingstock at times. Reporters and fans love to chuckle at his on-court goofiness. Examples abound, but here’s the best one: a legendary GIF of McGee throwing up a wild shot and then earnestly running back on defense — except his team still has the ball. This week, however, McGee decided to turn the tables on those who love to poke fun at a young millionaire basketball player just trying to do his best. On Monday afternoon, he posted this… -
Register Now to Join Mashable and Partners in Brazil for Rio+Social
16 May 2012 | 1:04 pmRegistration is now open for Rio+Social, the historic meeting of social media, technology, global development and sustainability leaders during the UN’s Rio+20 conference. Policy makers, journalists, technologists and environmentalists are now invited to register and apply for accreditation to the free conference. Ten exciting new speakers were added to the Rio+Social lineup Wednesday, including entrepreneurs, UN leaders and philanthropists. Former president of Ireland Mary Robinson and Bill & Melinda Gates Foundation chief communications officer Kate James are among the… -
Thirst App Will Change The Way You View Twitter
16 May 2012 | 12:53 pmA new iPad application called Thirst might reinvent how you look at your Twitter stream. Using its own natural language processor, Thirst filters, organizes, and presents your Twitter stream in an engaging way, helping you find the tweets you want to read quickly and in context. “I wanted to make an app that no matter how often you check Twitter, these are the things you need to see, ” Thirst Co-Founder and CEO Anuj Verma told Mashable. The app is designed so it can be useful for people who check Twitter constantly throughout the day, as well as those who might only check Twitter a few… -
The Facebook IPO Timeline
16 May 2012 | 12:32 pmIf the Facebook IPO were a real person, we certainly wouldn’t blame it for posting braggy status updates. This infographic, created by our friends at mbaonline.com, imagines the road leading up to the decade’s most-anticipated initial public offering, as if it were documented on its own Facebook Timeline. As a Facebook user, give yourself a pat on the back for helping the company make it this far. You are one of 900 million, and you spend an average of 20 minutes per day surfing the network. That means Facebook’s usership logs 16,000 years of combined time on the platform… -
Facebook Fans Get to Pick Bonus Levels in ‘Tony Hawk’s Pro Skater HD’
16 May 2012 | 12:06 pmActivision is polling fans via Facebook on which levels will be included as additional downloadable content on Tony Hawk’s Pro Skater HD. Tony Hawk’s Pro Skater HD is a rebuilt version of the classic games. It features seven levels from the original Tony Hawk’s Pro Skater, released in 1999, and Tony Hawk’s Pro Skater 2, which came out in 2000. Players will be able to skate all over classic levels such as “Warehouse” and “Mall” that have been rebuilt using the old maps. Starting Wednesday afternoon, fans will be asked to pick which of their favorite Tony…
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MarketingProfs Daily Fix Blog
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Should Your Marketing Message Require Reading Between the Lines?
16 May 2012 | 10:28 amYears ago, the political philosopher Leo Strauss wrote an essay entitled, “Persecution and the Art of Writing,” in which he advocated reading some philosophers “between the lines.” For a host of reasons, the philosopher felt that the truth he had to speak could only be spoken surreptitiously or “by means of brief indication.” Of course, one can run into a lot of trouble scholastically when arguing that a philosopher meant to say something other than what he explicitly stated. I mean, how are you supposed to prove that? Strauss insists that a “between… -
Learn These Four Classic Approaches to Marketing Campaigns
16 May 2012 | 7:03 amA guest blog post by Geoff Livingston and Gini Dietrich. A classic marketing strategy mistake is to select tools because they are new or talked about frequently in the media. Fascinated with the latest tool, marketing rounds (what we like to call your team) forget to select media and methods to achieve an objective. Measurable objectives, however, often require selecting a primary approach towards the customer, after which tools are selected based on budget, time, and other resources. There are four common approaches to marketing campaigns today. Direct Community Interaction With… -
Four Tips for Breaking Out of Your Slump Just Like Albert Pujols Did
15 May 2012 | 7:03 amA guest blog post by Maranda Gibson of AccuConference. Former St. Louis Cardinals powerhouse first baseman Albert Pujols traded the Midwest for the West Coast when he accepted a record-breaking deal from the Los Angeles Angels of Anaheim. His start for the Angels was highly anticipated, so many people were shocked that Pujols had done more striking out than anything else since the beginning of the season. That’s right. A lot of money was invested in a man who could hit a home run off any pitcher in either league, but all he had managed to do lately was strike out—until May 6,… -
What the Evolution of Marketing Automation Looks Like [Infographic]
14 May 2012 | 7:03 amA guest post by Irv Shapiro of Ifbyphone. The term “marketing automation” often conjures up images of people waiting on hold or receiving out-of-office responses. However, smart business owners know that marketing automation equals measured results. The term “marketing automation” includes lead management, Web analytics, email marketing, voice-based measurement, inbound marketing, and social media. And marketing automation contains a wealth of opportunities for businesses to… Measure ROI and lead quality Streamline the leads-to-sales process Enhance user interaction… -
Content Management for Marketers: What’s the Difference Between Open Source and Cloud Platforms?
11 May 2012 | 10:49 amA guest post by Roland Benedetti of Nuxeo. Ten years ago, if you asked a group of marketing professionals which content management systems (CMS) they encountered most often, you would probably get a few blank stares. Nowadays, however, everyone knows what a content management system is because marketers use them nearly every day to create content, edit websites, and manage projects. But is there only one type of CMS? Do they all operate the same? Which type is best for which function? One of the biggest differences in CMS solutions is what is called open source vs. cloud-based solutions. Do…
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Seth's Blog
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Digital analogs are no longer sufficient
16 May 2012 | 2:00 amThe parking meter was rebooting. I guess we're supposed to walk to the other end of the garage and find one that's working. We're seeing digital awareness coming to just about everything. In this case, it was the parking meter near the library. Of course, it's not really a parking meter, it's a centralized fee collection system that saves the town a lot of money. It's easier to collect from, certainly, it doesn't waste the time of meter readers (who get alerted as to what spaces aren't paid for, as opposed to checking them all) plus it doesn't let a new parker enjoy a few minutes of the last… -
Hard work on the right things
15 May 2012 | 2:00 amI don't think winners beat the competition because they work harder. And it's not even clear that they win because they have more creativity. The secret, I think, is in understanding what matters. It's not obvious, and it changes. It changes by culture, by buyer, by product and even by the day of the week. But those that manage to capture the imagination, make sales and grow are doing it by perfecting the things that matter and ignoring the rest. Both parts are difficult, particularly when you are surrounded by people who insist on fretting about and working on the stuff that makes no… -
Worldliness
14 May 2012 | 2:41 amIntelligence is the combination of knowing a lot about a little while you also know a little about a lot. Deep domain understanding helps you create analyses. Your ability to understand how a particular system (no matter how small) works allows you apply a confident analysis to new systems you encounter. Once you know everything there is to know about nuclear physics, soccer or the praying mantis, it makes it easier to understand new systems. At the same time, it's impossible to be smart without also being aware of the wider world. That's because it's the random interactions and the… -
The reason the customer is always right...
14 May 2012 | 2:08 amIf you insist that they are wrong, they stop being your customer* (if given half a chance). People spend their time and attention and money in places that make them feel valued. *There's nothing wrong with asking customers who are wrong to leave. Just be sure you do it on purpose. -
Dedicating the merit
13 May 2012 | 2:02 amFor an author, one of the nicest parts of the traditional book is the dedication page. The dedication is far more than an acknowledgement to someone who helped you write the book, it's a permanent signpost, a capstone to the work of a year or more. Even if the person you've dedicated the book to can't read it, the writer benefits from the knowledge that a connection was made and that a memory was preserved. Here's the thing: you can dedicate just about anything. A project, a meeting, a tweet. You don't have to tell anyone but yourself. This blog post, like all the posts before it, has a…
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Brian Solis
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The Fallacy of Information Overload
15 May 2012 | 6:50 amSome of you know me through my work in studying how social media and disruptive technology impact business and culture. Others have worked with me in translating insights into action and change within the enterprise. Every now and then, I share another side of myself that evokes the aspiring social scientist in me as I explore how all of this is affecting us as individuals and human beings. Not a day goes by when I’m not asked about whether or not the social media bubble will finally burst. Twitter, Facebook, Google+, Foursquare, Pinterest, this all has to be too much right? More… -
Music, Film, TV: How social media changed the entertainment experience
10 May 2012 | 7:56 amSocial media is more than a digital water cooler for TV and movies. The global conversation that takes place around events and the experiences people share based on what they watch teaches us about consumer preferences. More importantly, their activity influences behavior. Behavior counts for everything. Studying it is just the beginning of course. In order to understand and eventually steer behavior, we must translate activity into insights and in turn, translate insights into actionable strategies and programs. The Hollywood Reporter recently published an exclusive poll about social media… -
The future of TV is more than social, it’s a multi-screen experience that needs design
7 May 2012 | 11:19 amThe future of television is much more than social; much in the same way that the future of media is too, more than social. Social is a fabric; it connects the individual nodes that make up the human network. But, social however, is not a means to an end. And, as such, the same is true about the working theories driving Social TV. Understanding the role social plays in how viewers connect with programs and other people is essential to defining the future of television. Over the years, I’ve written much about my vision for the long overdue convergence of not only web and TV, but also how the… -
The Path from a Social Brand to a Social Business
2 May 2012 | 9:17 amI’ve been a long-time supporter of MediaTemple’s (MT)Residence program along with Gary Vaynerchuk, Neil Patel, and many others whom I respect. I wanted to share my “7 questions to answer to become a social business” with you here.. Social Media is pervasive and is becoming the new normal in corporate marketing. Brands who get this right are starting to build their own media networks rich with customer connections numbering in the millions. Right now, Coca-Cola has over 34 million fans on Facebook, but they’re hardly alone. Disney follows just behind with 29 million… -
Do Customers Really Matter to Your Business? Prove it.
30 Apr 2012 | 8:21 amFrank Eliason and I have known each other for many years. We’ve shared the stage on many occasions, he’s made an appearance on Revolution, and most importantly, I’m proud to call him a personal friend. Frank has championed the adaption and transformation of customer service during his time at Comcast and at CITI. Never one to shy away from sharing his opinions, he’s certainly bullish on where service needs to be as a function and a philosophy versus where it is today. In fact, he’s gone so far as to call out social media customer service as being a…
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@ProBlogger
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5 Effective Tricks to Create a Killer Call to Action
16 May 2012 | 7:04 amThis guest post is by Greg Digneo of Sales Leads in Thirty Days. Here’s the dirty little secret: there are actually two steps to building an extremely popular blog. The first and most popular step is to drive traffic by guest posting, social media, and SEO. The far less sexy step is to convert that traffic into loyal readers who will become the backbone of your community. Who will share every piece of content you produce with their friends. And who will ensure that every post sparks an engaging discussion. But most of all, they will be the first to buy your products and services. The… -
Get Obsessed with Your Message
15 May 2012 | 1:01 pmThis guest post is by Danielle LaPorte of DanielleLaPorte.com. Blog = up? Posts = rolling? It’s time to get obsessed with your message. A quick dictionary moment, to differentiate between your voice, your topics and your message. Your voice is what makes your writing distinctive, compelling, unmistakably you. You’ll carry your voice from your blog, right into your book. Seamless, identifiable. Individual. Your topics are the categories or subjects you write about (Eco-luxe weddings on a shoestring budget! Savvy corporate management, with heart and soul! Thrifty vegan recipes!) Your… -
On the Elusive “Next Level” of Blogging
15 May 2012 | 7:04 amWe’ve all heard of it—the elusive “next level” that so many bloggers talk about online. But what is the next level? How many levels are there? Is there an end point in leveling up? These are all worthwhile questions—especially for more experienced bloggers who have spent a lot of time and energy in reaching the level they’re already at. For these bloggers, trying to reach the next level can involve a degree of risk, so the steps that get us toward the next level might be taken slowly and with care. On the other hand, the web isn’t exactly undersupplied with… -
Grab Your BWE Virtual Ticket for $100 Off—24 Hours Left
14 May 2012 | 5:09 pmWish you could get to Blog World Expo this year, but can’t make it to New York? Me too. I’ll be in Queensland with the winners of my blogging competition, but I know there are plenty of bloggers from other countries, as well as within the States, who won’t be able to attend Blog World this year. Fortunately, you and I don’t need to miss out on the information and fun of the Expo (and if the speaker list for this year is anything to go by, the conference is going to be really impressive). We “remote” bloggers can still “attend” on a BWE virtual… -
Install Your First WordPress Theme
14 May 2012 | 7:09 amThis guest post is by Karol K of ThemeFuse. Seeing a headline like “How to Install a WordPress Theme” on ProBlogger might seem strange at first. This doesn’t sound like a “pro”-thing at all, right? If you’ve been dealing with WordPress for a while then this is probably even more than obvious to you. However, everyone starts somewhere, and there are plenty of experienced bloggers who haven’t ever installed a WordPress theme—but would like to give it a try. Maybe you’re installing your first theme right now, and you’re searching for a…
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Daily Front Row: The Fix
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Fashion Star Winner Kara Laricks on John Varvatos, Jessica Simpson, and Being On TV
16 May 2012 | 12:00 pmSpoiler alert! After a white-knuckled season whittling 14 contestants down to three, Fashion Star crowned its first winner last night, via 38-year-old Kara Laricks. The former fourth grade teacher and designer of Collar, Stand + Tie bested runner-ups Nzimiro Oputa and Ronnie Escalante during the final challenge, in which each designer was asked to create a capsule collection for Macy's, Saks, and H&M. All three of Laricks' collections were scooped up by the betting retailers for $2 million apiece and are currently available online and in stores. (Not too shabby!) This morning, she surprised… -
Yet Another Carine Project: Cannes Fashion Show at amfAR Ball
16 May 2012 | 9:30 amThe LBD is sweeping Cannes this year, courtesy of Carine Roitfeld & co. This year's big amfAR bash at Hotel du Cap on May 24 during the film fest will feature a spate of 20 noir frocks designed by the likes of Dior, Givenchy, Christopher Kane, Chanel, Alexander Wang, Balenciaga, Roberto Cavalli, Emilio Pucci, Fendi, Giorgio Armani, Louis Vuitton and Versace. Après-show, one lucky bidder will score the entire lot of looks. -
Hot Topics with Costello Tagliapietra
16 May 2012 | 7:00 amOne look at the crowd on the eighth floor at Barneys last night and you'd have a pretty good inclining of which jolly fashion duo were throwing the intimate soiree. "I keep introducing myself to the wrong designers. None of those men are Jeffrey Costello nor is that Robert Tagliapietra over there," whispered one confused attendee pointing to the bearded doppelgängers sprinkled in with the usual editorial set. He was correct. The designing pair was stuck in Obama traffic with model Anne V, but fortunately arrived safe and sound to celebrate C&T Costello Tagliapietra, their lower-priced… -
Links of The Daily
16 May 2012 | 5:00 amKarl Lagerfeld stars in music video with Snoop Dogg [Telegraph UK] The Kaiser plays God, sort of, in French singer Jean-Roch's "Saint Tropez" music video featuring Snoop...No Show [Vogue UK] Chloe Sevigny loathes the fashion show spectacle, unless it's a friend's, and gets paid for her personal style...Fivestory: A Boudoir With Stories to Tell [Critical Shopper/NY Times] The new-ish boutique gets rave reviews and a UES analogy as the Frick to Barneys' Met... -
Fashion Fairchild Media Buys Popular Blogger Network
15 May 2012 | 7:50 amFashion Fairchild Media (FFM), a Conde Nast division and parent company of WWD, Style.com, and Style.com/print, has officially joined the blogosphere by acquiring Fashion Networks International (FNI), a global media enterprise that generates heavy online traffic with NowManifest, the popular curated blog portal. NowManifest pulls in 1.2 million unique visitors per month, thanks to high profile fashion voices like Vogue Japan editor-at-large and creative consultant Anna Dello Russo, BryanBoy, and Derek Blasberg along with Rumi Neely of Fashion Toast, and Industrie Magazine, the quarterly…
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PR Couture: Fashion PR, Marketing & Social Media
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Fashion PR Quotables: Gilles Mendel, CEO and Creative Director of J.Mendel
13 May 2012 | 8:53 amOriginal Source -
Fashion PR Fridays: Fashion, Marketing & Social Media Links 5.11.12
11 May 2012 | 10:43 amTake a cue from these brands who have done the most with their social media to take advantage of Mother’s Day. (via The High Low) Betsey Johnson filed for bankruptcy and sadly, now the liquidation of assets is not far in the brand’s future. (via Styleite) Building a social media dashboard can be essential in dealing with huge influxes of information and guiding the use of that information in a positive and productive direction. (via 123 Social Media) Iconic accessories brand Christian Louboutin has announced that they will now venture into the world of beauty and cosmetics. (via… -
Ready to Launch Book Signing Soirée Tonight
10 May 2012 | 9:24 amWhen I woke up this morning I had a tickle of excitement, not unlike the feeling you get when it’s your birthday and there are a million things to get done but you don’t mind because it’s a day for celebration! I also had a dream that my book was twice as big and full of misspellings, but what’s a party without some subconscious weirding. The lovely ladies over at Elle Communications have set up a lovely spot at the Hard Rock San Diego’s rooftop bar, Float, and it promises to be a magical evening. If you are in San Diego or near, or have friends who do, …
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WhoWhatWear.com
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Personal Shopper: Sunglasses
16 May 2012 | 10:00 amThough we love accessories of all kinds, perhaps the most functional and stylish of them all are sunglasses. In addition to shielding your eyes from UV rays (and-beauty bonus!-helping prevent wrinkles), a good pair of shades serves as a chic finishing touch to any ensemble. But with the plethora of fashionable frames on the market, it can be hard to narrow down which sunnies are right for you, which is why today we're acting as your personal shoppers and rounding up some of the most stylish options available! From quirky cat-eye frames to bold printed shades, check out our curated selection… -
Introducing: Gap's Styld.by Catalog
16 May 2012 | 10:00 amCasual, laid-back separates are one of our favorite warm-weather staples, so we jumped at the chance to style this cool pocket t-shirt from Gap's summer collection. The tee doesn't lose its relaxed vibe when paired with a utilitarian mini skirt and faded denim jacket, but fringed ankle boots lend the overall look a chic boho feel. Check out other ways to style Gap's summer collection and get inspired at styld-by.com! -
Style Spotlight: Brooklyn Decker
16 May 2012 | 10:00 amThe model-turned-actress success story is one we've all heard before, but the tale of model-turned-actress-turned-style-star is one we'll never tire of! In fact, it's that exact seamless transition that landed Brooklyn Decker in this month's Style Spotlight story! The Ohio native—whom you may recognize from the 2010 Sports Illustrated Swimsuit Edition cover or from a slew of ELLE fitness instruction videos—is making memorable red carpet moments left and right on her current press tour for Battleship and What To Expect When You're Expecting. Plus, she's been killing it with her… -
Now Available: Tommy Hilfiger's Spring Collection
15 May 2012 | 10:00 amWhile stripes make a comeback every spring, adorning all manner of clothes and accessories, Tommy Hilfiger's latest collection puts a uniquely quirky spin on the classic pattern. From striking black and white stripes on a pair of cropped pants to subtly striped heels on a strappy sandal, the designer's spring selections offer an array of preppy pieces infused with a bit of edge. We handpicked some of our favorites, ideal for the fashionphile who values comfort as much as style! -
Just In: Francisco Costa for Calvin Klein at Macy's
15 May 2012 | 10:00 amAs sartorially-minded ladies, we adore warm weather because it allows us to sport chic yet comfortable outfits, like easy-breezy dresses teamed with simple, modern accessories. That's precisely why we're so excited for Francisco Costa for Calvin Klein for Macy's capsule collection, brimming with streamlined pieces ideal for spring and summer. We picked three totally versatile numbers from the collection, which hits stores today, and asked Francisco Costa himself, Women's Creative Director of Calvin Klein Collection, to choose his accessories for each and provide helpful styling tips! Click…
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Consuming PR
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Fashion Platform Spotlight: Dro.pt
3 May 2012 | 9:27 amThere’s a new social platform coming to you soon just for launching merchandise online: Dro.pt. This platform enables you to reach retail buyers, bloggers, consumers and stylists through interactive lookbooks shared publicly and privately. Within the interactive lookbook, users can buy merchandise or click ‘want’ if the merchandise is not yet available. The ‘want’ function is particularly interesting as users are notified the moment it’s in stock. Right now, they’re in alpha testing and you can request an invite to test. Who knows — they might… -
App Spotlight: The Little Black Book
21 Mar 2012 | 10:55 pmWe have Facebook Timeline to track our social lives, but what about our dating lives? Enter The Little Black Book app, recently created and launched on iTunes by my friend and colleague Jonathan Eppers (@jonathaneppers) in addition to Stace Baal and Tim Watson. Here’s what Jonathan had to say about the app: “Our take on the black book is quite simple. We built a beautiful and simple way to keep track of everyone we hook up with. Just like follower counts on Twitter and Facebook, your ‘hook up’ count grows with each new entry. I’ve personally developed enough products at… -
Sh*t Fashion Girls Say: The Series
20 Feb 2012 | 8:56 pmIf you’re like me, you CANNOT get enough of these “Sh*t Fashion Girls Say” videos from The Platform — they’re hysterical! That being said, I wanted to post the three videos here for all Consuming PR readers to enjoy whenever they want. Here are a few of my favorite quotes that I cannot stop referencing in my everyday life: “Who pulled that look? Lisa Frank?” “Little tea pot. Chin down. Eyes up.” “Andre Leon Talley is my spirit animal” “Victoria Beckham is a space alien from planet fashion.” “People were… -
History of Nails at Fashion Week [INFOGRAPHIC]
16 Feb 2012 | 2:16 pmDrop knowledge during NYFW with this infographic of the history of nails! Enjoy Source: CND Fashion Week -
Mercedes-Benz Fashion Week: Preliminary Lineup for Fall 2012 Collections
12 Jan 2012 | 10:13 amThis week, Mercedes-Benz Fashion Week announced the preliminary lineup for the fall 2012 collections! Taking place Feb. 9 – 16, 2012, at Lincoln Center’s Damrosch Park, fall fashion week should be another amazing time of year. Here’s the lineup of designers as of Jan. 10: Nicholas K, BCBGMAXAZRIA, Kaelen, Richard Chai, Honor, Tadashi Shoji, Candela, Chadwick Bell, PARKCHOONMOO, Concept Korea, General Idea, Rebecca Taylor, Brandon Sun, Rebecca Minkoff, Nicole Miller, Katya Leonovich, Charlotte Ronson, Academy of Art University, Ruffian, Lacoste, Porter Grey, Jill Stuart, Son…
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Fashion Marketing News
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Dolce & Gabanna Launches Official YouTube Channel
16 May 2012 | 6:19 amDolce & Gabbana announces the launch of its new official YouTube channel. Get ready for unlimited video inspiration from a premiere Italian fashion brand. The new official Dolce & Gabbana... Online fashion marketing and digital PR articles for retailers, apparel companies and fashion brands. -
Book Review: Ready to Launch, The PR Couture Guide to Breaking into Fashion PR
16 May 2012 | 3:04 amReady to Launch: The PR Couture Guide to Breaking into Fashion PR is an easy-to-read, of-the-moment guide to the best practices for establishing a vital, productive career in fashion PR. If you want... Online fashion marketing and digital PR articles for retailers, apparel companies and fashion brands. -
9 Amazing Magazines to Read in Print or Online
15 May 2012 | 2:43 amThe editors of FMM recommend nine magazines to read in print or online. Here at FMM, we love blogs. We adore blogs. There are moments, however, in the life of a digital editor, when she feels the... Online fashion marketing and digital PR articles for retailers, apparel companies and fashion brands. -
Rebecca Minkoff Helps Women Look Good Online in Yahoo Web Series
14 May 2012 | 7:02 amRebecca Minkoff helps women look good online in her new lifestyle Yahoo web series. This month, Rebecca Minkoff kicked off her new online video series, “Style Studio with Rebecca... Online fashion marketing and digital PR articles for retailers, apparel companies and fashion brands. -
Stylmee Debuts The First 3D Fashion Social Shopping Game Online
14 May 2012 | 2:46 amFresh Concepts Labs has launched the first online 3D fashion social shopping game at Stylmee.com. Fresh Concepts Labs has expanded their Stylmee platform. Now, in addition to the Stylmee App, Fresh... Online fashion marketing and digital PR articles for retailers, apparel companies and fashion brands.
