The former Arkansas governor is starting a talk-radio show that will compete with Rush Limbaugh, and his focus is getting radio stations to carry it.
Selected by peterhimler
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Most Topular Stories
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Media Decoder Blog: Huckabee's Latest Campaign Is Aimed at Radio Stations
NYT > Media & Advertising9 Feb 2012 | 10:41 am -
Playbooks and visual explanations
Church of the Customer Blog6 Feb 2012 | 8:30 amBy the time the New York Giants and the New England Patriots took the field Sunday for their Super Bowl matchup, the players on both teams had read, re-read and rehearsed their respective game playbooks dozens, if not hundreds of times. They'd studied each play via multiple diagrams and photographs, stats and descriptions of assignments for every player on the field. A playbook is an apt metaphor for any business team that needs concise, how-to plans to deal with the complexity of systems, processes and moving variables, especially with social business. Whether it's for one of the world's… -
Manage Customer’s Expectations In Social Channels — Save The Brand’s Ass
AdPulp9 Feb 2012 | 10:23 amI am not a social media fan boy, but I recently had a customer service experience enabled by social media that gave me new found respect for the channel (as a customer service opportunity of untold magnitude). More on my story in a minute, but first, let’s have a view from the mountaintop. Open Forum points to a new study commissioned by Conversocial and conducted by New York University professor Liel Liebovitz. The report argues that “businesses seem to be struggling to deal with the volume of communication on Facebook and Twitter; they aren’t equipped to deal with this new… -
Meet the Mother of All Processes
Brian Solis8 Feb 2012 | 10:32 amGuest post by John M. Bernard, author of the new book, Business at the Speed of Now, and Chairman and Founder of Mass Ingenuity. Imagine going to work in one of Henry Ford’s factories a century ago, proud that management referred to you a “hand” or a “hammer” or maybe even a “wrench.” The labels reflected Ford’s emphasis on automation and management’s view of laborers as mere cogs in the machine. Screw this nut onto that bolt; weld this strap to that frame; do it over and over and over again until your brain froze with boredom. Of course, management needed workers to get the… -
The 5 things that will derail your marketing in 2012
Drew's Marketing Minute8 Feb 2012 | 6:37 amI don’t want to rain on anyone’s parade but the truth is — most organizations’ marketing efforts stink. And they stink for reasons well within the marketing department’s control. If you’re worried that your own efforts might fall short — beware of these five danger zones that can derail you in a blink! Inconsistency: Does your monthly newsletter go out 5 times a year? Does your copy tone/style fluctuate between somber and casual? Are your weekly sales calls happening every week? Inconsistency not only waters down your results but it also…
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NYT > Media & Advertising
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Media Decoder Blog: Huckabee's Latest Campaign Is Aimed at Radio Stations
9 Feb 2012 | 10:41 amThe former Arkansas governor is starting a talk-radio show that will compete with Rush Limbaugh, and his focus is getting radio stations to carry it. -
Media Decoder Blog: The Occupy Movement May Be in Retreat, but Its Ideas Are Advancing
9 Feb 2012 | 8:50 amIs the Occupy Wall Street movement petering out, or has it already won a big victory by shaping the political campaign of 2012? -
New Settlements in Britain’s Hacking Scandal
9 Feb 2012 | 8:50 amRupert Murdoch’s British newspaper subsidiary was reported to have reached a new batch of settlements on Wednesday in the hacking scandal. -
Media Decoder Blog: The Breakfast Meeting: Young People Drift From TV Sets (Which Are Getting Huge!)
9 Feb 2012 | 8:28 amAlso, Mike Huckabee takes on Rush Limbaugh, Rick Santorum gets a big lifeline, and the rise of Pinterest. -
Advertising: Marketing Financial Risk Management to Clients and Providers
9 Feb 2012 | 8:13 amA campaign encouraging professionals to become certified as financial risk managers is centered on photographs of men in business garb recoiling as if they had been punched.
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Church of the Customer Blog
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Playbooks and visual explanations
6 Feb 2012 | 8:30 amBy the time the New York Giants and the New England Patriots took the field Sunday for their Super Bowl matchup, the players on both teams had read, re-read and rehearsed their respective game playbooks dozens, if not hundreds of times. They'd studied each play via multiple diagrams and photographs, stats and descriptions of assignments for every player on the field. A playbook is an apt metaphor for any business team that needs concise, how-to plans to deal with the complexity of systems, processes and moving variables, especially with social business. Whether it's for one of the world's… -
People trust people
1 Feb 2012 | 12:27 pm[Click on chart to see larger version.] The latest edition of the Edelman Trust Barometer study just came out showing CEO's in the dog house when it comes to being trusted. Who do people trust? Academic and tech experts, sure. But the biggest movers in the study are "a person just like me" and "regular employee." Look at your 2012 marketing plan. Are you providing ways for your customers to get together in-person and online to encourage word of mouth? Are you showcasing your best employees in social media, at conferences, and at private events with customers? Source: 2012 Edelman… -
FedEx's apology: expertly delivered
21 Dec 2011 | 8:29 pmWe've seen this before: 1) company makes an egregious service mistake and is outed by a customer via a YouTube video, 2) video goes viral, 3) mainstream media picks up the story and amplifies it, 4) PR nightmare begins. This week's culprit is FedEx. A California FedEx driver is caught on a security-camera video flinging a package containing a computer monitor over the fence of a gated Southern California house. At no time does the driver attempt to ring the bell for delivery. Just a toss over the fence, and he jumps back into his truck. In two days, the video has over three million views. … -
The simplest definition of word of mouth marketing
28 Nov 2011 | 12:38 pmNice video from WOMMA on the basics of word of mouth marketing. Tweet -
14 new statistics about word of mouth marketing
17 Oct 2011 | 11:45 amThe Word of Mouth Marketing Association (WOMMA) has a neat infographic detailing the latest stats about word or mouth marketing, online and offline. Source: WOMMA Note: the WOMMA Summit is coming up November 16-18 in Las Vegas. It's a great conference to learn the latest WOM marketing techniques from leading brands and agencies. Tweet
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AdPulp
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Manage Customer’s Expectations In Social Channels — Save The Brand’s Ass
9 Feb 2012 | 10:23 amI am not a social media fan boy, but I recently had a customer service experience enabled by social media that gave me new found respect for the channel (as a customer service opportunity of untold magnitude). More on my story in a minute, but first, let’s have a view from the mountaintop. Open Forum points to a new study commissioned by Conversocial and conducted by New York University professor Liel Liebovitz. The report argues that “businesses seem to be struggling to deal with the volume of communication on Facebook and Twitter; they aren’t equipped to deal with this new… -
Ridin’ The Storm Out (To Kansas)
8 Feb 2012 | 9:18 amShow. Don’t tell. It’s an age old maxim in this business, and one that 180LA has taken to heart for their Mitsubishi Motors client. And it’s working — the brand’s market share has almost doubled year-to-date with significant monthly sales increases every month, since 180LA took on the business 19 months ago. For this new “Ride the Storm” spot, the 180LA team chased a storm from LA to Kansas with the expert help of Weather Underground. The film was shot documentary-style with Directors Emmett and Brendan Malloy, two brothers who say chasing… -
Gerry Graf Talks Commercials, And The Team That Creates Great Ones
7 Feb 2012 | 8:23 pmThere’s no doubt that Gerry Graf, now head of Barton F. Graf 9000, has done, or overseen, a lot of great TV commercials in his career. Here’s just one: On FastCoCreates, a project of Fast Company magazine, Graf shares the ingredients of a great commercial. Here’s the part that caught my eye, as Graf describes “The Ideal Team”: Account people: no one who has a vested interest in making sure the client is happy. I don’t want anything to do with people who think they work for the client. Many account people get their bonuses based on how clients rate them. If your… -
Social Is Another Channel Entirely
7 Feb 2012 | 4:02 pmOld Milwaukee rolled out a new TV commercial starring comedian Will Ferrell during the Super Bowl. You probably didn’t see it though, as it only ran in one place–the country’s second-smallest TV market, North Platte, Neb. According to BusinessWeek, despite its tiny TV audience, the Old Milwaukee ad managed to outperform some of the nationally broadcast Super Bowl commercials in an increasingly important metric of Super Bowl advertising bragging rights: chatter on social-media networks. On Sunday night, a user named Daddymcc uploaded a low-quality copy of the Ferrell commercial… -
Lots Of Weak, Recycled Spots That Don’t Lead Anybody Anywhere
7 Feb 2012 | 2:43 pmThe other day, Gary Vaynerchuk predicted that Super Bowl advertisers would extend the story told in their Super Bowl ads to online venues, and that these extensions would have us talking on Monday morning. Didn’t happen (except in a few rare exceptions). In fact, if you look at the Toyota Camry spot, to name just one, it ends with the point that all Camry drivers have stories to tell. Yet, there’s no pointer for the viewer to follow, no place to hear more Camry-centric stories, or to tell them. Granted, there is a Toyota.com graphic at the end of the spot, but that’s hardly…
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Brian Solis
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Meet the Mother of All Processes
8 Feb 2012 | 10:32 amGuest post by John M. Bernard, author of the new book, Business at the Speed of Now, and Chairman and Founder of Mass Ingenuity. Imagine going to work in one of Henry Ford’s factories a century ago, proud that management referred to you a “hand” or a “hammer” or maybe even a “wrench.” The labels reflected Ford’s emphasis on automation and management’s view of laborers as mere cogs in the machine. Screw this nut onto that bolt; weld this strap to that frame; do it over and over and over again until your brain froze with boredom. Of course, management needed workers to get the… -
2011 Was the Year of the Mobile Consumer, What’s in Store for 2012? Value.
7 Feb 2012 | 10:10 amChris Silva, my colleague at Altimeter Group, released a useful report today that I wanted to share with you here. Mobile is important and I believe you know this. However, when we consider mobile, we often think about the experience when and where it begins. But, we often miss the opportunity to lead a more meaningful journey as it may travel from small screen to larger screens across laptops, desktops and beyond. And along the way, we must now determine our role in this journey to provide information, shape decisions, and influence behavior. In Chris’ report, he reminds us that 2011… -
Season 2 Finale: How Yamaha invests in new customer experiences
3 Feb 2012 | 10:52 amThis is it…the Season Finale! And, what a way to end Season 2 of (R)evolution…. In this episode, Yamaha shares what is by far the most expansive view of disruptive technology’s impact on business infrastructure and culture on the show to date. What you’ll see is a genuine discussion with Jeff Hawley and Rick Williams of Yamaha explore how an already successful business is exploring new opportunities to better define the customer experience before, during and after transactions. It comes down to workflow. Nowadays, it either works for you or works against you. Here,… -
Smartphones, Tablets, PCs, The Devices People Use to Discover Information in Social Media (and when)
2 Feb 2012 | 3:13 pmMy friends over at bit.ly published an interesting graph that reveals the devices as well as the days/times that people use different devices and how and when they consume information. As you can imagine, it’s across the board, but as you can see, there are waves that every device follows, except the desktop. Desktops are of course the devices that we can assume people use during work hours. As such, they are most heavily used on weekdays before noon. Interestingly enough, phone traffic peaks at about the same times, but not to similar effects. What’s also telling is that tablets… -
What’s Love Got to Do with It? The 3P’s of Identity
2 Feb 2012 | 6:16 amGuest post by Allison Cerra, author of Identity Shift With the 2012 Presidential election looming, there’s no shortage of polls to help narrow the field of candidates. I find a recent one from Fox News to be particularly fascinating. Among other questions, Republican primary voters were asked which Republican presidential candidate is most likeable and which they would most trust with a nuclear weapon. While Newt Gingrich scored at the top of the heap in earning the trust vote, he scored only marginally well on the likeability scale. The topic was discussed on the network’s “Fox &…
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Drew's Marketing Minute
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The 5 things that will derail your marketing in 2012
8 Feb 2012 | 6:37 amI don’t want to rain on anyone’s parade but the truth is — most organizations’ marketing efforts stink. And they stink for reasons well within the marketing department’s control. If you’re worried that your own efforts might fall short — beware of these five danger zones that can derail you in a blink! Inconsistency: Does your monthly newsletter go out 5 times a year? Does your copy tone/style fluctuate between somber and casual? Are your weekly sales calls happening every week? Inconsistency not only waters down your results but it also… -
Crisis communications – don’t wait to create a plan
6 Feb 2012 | 6:10 amDoes your organization have a crisis communications plan that you could actually put into action at this very moment? All of the hubub surrounding the Susan G. Komen decision to stop funding Planned Parenthood and then their reversal of that decision following a 72+ hour firestorm of public outrage should have scared the bejesus out of you. If an organization as large, powerful and well respected as Komen can get into that much hot water — and is that ill-prepared to handle it then what in the world would happen to you if there was an accident on your job site, if your CFO embezzled… -
Don’t add frill until your core is rock solid
2 Feb 2012 | 6:15 amA couple times a month a cleaning company comes into our house and does a deep clean. Every time I walk into the house after they’ve cleaned… the toilet paper rolls and tissues sticking out of the boxes are folded in some sort of origami art. Sometimes, they leave a truffle on the kitchen counter. I get what they’re trying to do. And it’s a lovely little extra. Unfortunately, I also find things like: Every waste basket in the wrong spot (they’ve been cleaning the house for over a year) The back door unlocked or a window left open A few lights left on… -
What you don’t know about your sales funnel
30 Jan 2012 | 5:56 amWe all think and talk about our sales funnel a lot. We’re always saying things like: We need to keep it full. We need to stay active with the prospects that have been in it for awhile. On average, it takes a prospect X months to move through it. And so on…. But consider the statistic to the right. 60% of your sales efforts are what happens before you have actively put someone into the funnel. In other words — it’s not you who is doing the selling. Who is? Your existing customers The customer who left and is working with your competitors Your vendors Your website… -
What’s your purple goldfish?
11 Jan 2012 | 11:30 amGet your free copy of Stan Phelp’s book! A few years ago, I met Stan Phelps, another marketing guy, online (I think he commented on my blog and we started chatting via email) and before I knew it — we were friends. He was just dipping his toe into the blogging waters and I tried to be helpful along the way. Fast forward to today, January 11, 2012. Stan’s first book, What’s Your Purple Goldfish*, is being released today. I’ve read it and know you’re going to love it. Really love it. I’m also very humbled to say that Stan asked me to write the…
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PRNewser
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NAFE’s Tips for Advancement of Women in the Workplace
9 Feb 2012 | 5:18 amWomen are a big part of the PR industry workforce (though, last we checked, they still struggle to earn the same as men). During an interview with IPG SVP Judith Harrison over the summer, she expressed her belief that “there’s only going to be more and more women coming up in the ranks of the business.” This week, the National Association for Female Executives (NAFE) published a list of suggestions in Working Mother to help women advance in the workplace. Among the recommendations are mentoring and leadership training programs, initiatives that we’ve heard others… -
Social Media Week Now Has a Health and Wellness Hub
9 Feb 2012 | 4:25 amThe madness that is Social Media Week (SMW) officially begins on Monday, but organizers, sponsors, and partners kicked things off today with a press conference at the Hearst Building in New York City. One of the new additions this go round is a Health and Wellness hub in NYC, which was introduced by Saatchi & Saatchi‘s Wellness MD Ned Russell. “Social media is the great leveler” in so many areas, said Russell. That includes healthcare. Click here to check out the schedule for this and all of the other activities for the week. continued… New Career Opportunities… -
Publicis Reports 5.7 Percent Organic Growth for 2011
9 Feb 2012 | 3:40 amPublicis Groupe, home to MSLGroup among other PR, marketing, and advertising firms, reported €5.82 billion (about $7.74 billion, according to today’s exchange rate) in revenue for 2011. That’s an increase from €5.42 billion in 2010. The company also reported organic growth of 5.7 percent and net new business totaling $7.9 billion. Operating margin was at 16 percent and net income totaled €600 million ($798 million). “Our good performance in 2011 should be attributed, first and foremost, to the loyalty of our clients who trust us to help them win in a digitized,… -
The Ticker: GigaOm & paidContent; Goldman Sachs goodbye; Super Bowl statements; Mikki Taylor; Mitt Romney
9 Feb 2012 | 3:05 amGigaOm: Why we are buying paidContent WSJ Deals Blog: A Goodbye Memo to Goldman Sachs Public Relations Head The Hollywood Reporter: M.I.A.’s Super Bowl Flip-off Has NBC, NFL Pointing Fingers FishbowlNY: Mikki Taylor’s Advice for Magazine Editors: ‘Take the Leap Forward’ Politico: Mitt Romney’s message from GOP: Step it up New Career Opportunities Daily: The best jobs in media. -
Congressional Campaign Launches in the Wake of Komen for the Cure Controversy
8 Feb 2012 | 9:05 amDemocratic members of Congress including Sen. Barbara Boxer (D-CA), Sen. Kirsten Gillibrand (D-NY), and Sen. Frank Lautenberg (D-NJ) have launched a campaign that wants to channel the fervor generated by the backlash to Susan G. Komen for the Cure’s move against Planned Parenthood onto women’s rights. “One Million Strong For Women” is a grassroots initiative that’s currently collecting email addresses on its own website and is being promoted on the sites of the participating Congress members. It’s not yet clear to us what the campaign will be doing…
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Digital Influence Mapping Project
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Are Social Media Ethics About Actions or Intentions?
30 Jan 2012 | 12:29 amWhat is your social strategy? Are you trying to increase the amount of positive consumer generated media (CGM) for your brand or are you trying to inspire and manage brand advocacy? The media mindset thinks in terms of CGM. How can they make more of that and put it in all the places where customers will find it. How they “make” that media happen is a means to a simple end. The social mindset thinks in terms of genuine brand advocacy. How can we give customers, employees, stakeholders a reason and a means to share a sincerely positive point of view about a brand with their friends,… -
Actionable 2012 Social Business Predictions: #4 Social Selling as a Service
16 Jan 2012 | 1:38 amSales force-driven organizations are wising up to using social media to build relationships with customers. Businesses are investing in sales enablement software like Salesforce.com, iCentera and Jive that have social-related functions internally to foster collaboration and knowledge sharing and some even have ways to manage social contacts. Sales as Content Sales organizations are all a-twitter about content marketing, certain the answer to closing sales is in a steady flow of just the right white papers or video talking heads. All that is right-minded in my book. The sales process,… -
Actionable 2012 Social Business Predictions: #3 Gamification Endures
9 Jan 2012 | 12:08 amNo, it’s really not about gaming. It’s about good old behavioral economics using game mechanics. PFSK recently ran a series profiling how different organizations were using points, leaderboards and social proof to drive behavior change. They have sunk a fair amount of energy into reviewing the use of game mechanics in groups like RecycleBank, LetGive, Stickk and SuMo . They have also produced a report that is worth previewing and grabbing called The Future of Gaming. The world of ‘gamification’ is certainly buzzy if not frothy. Loads of marketers are talking about it. Many startups… -
Actionable Social Business Predictions: #2 Social Insights over Social Data
5 Jan 2012 | 12:35 amWe have long been fascinated by the wealth of data we could collect, analyze and put to use via digital media. It’s taken us years to get beyond the intention and excitement of doing that to actually using data in constructive ways. Now along comes all this social data spread between platforms like Facebook and Twitter and conversation search tools like Radian6 and Sysomos. The promise of knowing what your fans and detractors are saying about your brand is irresistible. The chance to put these social "signals" to use cannot be passed up. Well, as more brands finally… -
Actionable 2012 Social Business Predictions: #1 Comprehensive Content Strategy
2 Jan 2012 | 12:30 amTiming is everything in business. Business leaders want to embrace innovations the moment before they become profitable business strategy or execution. That goes for most social media-based business solutions. Most annual social media predictions are loose stabs at what may happen and often range from the obvious, “20-whatever is the year of mobile,” to the interesting, “2012 will/won’t be the year of Google+.” With hard-to-read economic indicators, business leaders don’t need broad meditations on what might happen but rather ways of more precisely anticipating change and…
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Adrants
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A Threesome is a Good Way to Promote Lingerie, Right?
9 Feb 2012 | 6:39 amAgent Provocateur is at it again with its provocative promotions. -
Man and Duck Rap For Phone Freedom
9 Feb 2012 | 6:26 amOld white guys rapping. It's always good for a laugh. -
Mitsubishi Rides the Storm
9 Feb 2012 | 6:17 amFollowing up on its Live Drive and helping Mitsubushi set new Guinness world Records, 180LA is out with another project for the car maker called Ride the Storm. -
Brands: Sponsor Adrants Coverage of SXSW
9 Feb 2012 | 6:06 amIf you are a brand that wants to be a part of what's become the biggest marketing event of the year, SXSW, then we can help you do just that. -
James Franco Films Hot Hipsters For Jeans Campaign
8 Feb 2012 | 11:28 amIn what seems mildly akin to a bunch of 60's hipsters frolicking in LSD-infused splendor while hippy dippy music with shades of The Good, The Bad and the Ugly plays in the background, James Franco films his first ad campaign.
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Being Peter Kim
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Is social media free?
2 Feb 2012 | 12:22 amIn 2002, I was having a budget conversation with my CFO. I was general manager of the online store and we were discussing my requests for FTEs, technology upgrades, and marketing spend. The CFO asked me, "this is an online store...why do we need to spend any more money...doesn't it run itself?" (I'm 99% sure he wasn't joking.) This week, news has been circulating that FMCG company Procter & Gamble will eliminate 1,600 jobs and shift more budget into digital media. The headline over at Business Insider is a bit more incendiary: "P&G To Lay Off 1,600 After Discovering It's Free To…
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AdWeek: AdFreak
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Ben Stein Is Pissed He Wasn't in Honda's Ferris Bueller Ad
9 Feb 2012 | 9:34 amBen Stein would have enjoyed Honda's Ferris Bueller ad for the Super Bowl, if it hadn't disrespected him so badly. "They had a guy imitating my voice, they should've had me in it," Stein tells one of the goons from TMZ upon being ambushed at an airport. Frankly, if RPA passed on having Alan Ruck (aka Cameron) appear in the spot, there wasn't much chance for Stein—even though a bellhop in the ad (above) does imitate Stein's teacher character from the movie by droning "Broderick? Broderick?" Asked if he feels disrespected, Stein replies, "A… -
Courtney Stodden Stars in Worst Ad of 2012 So Far
9 Feb 2012 | 8:04 amJezebel's writers can be a little overly sensitive, but they're right to heap abuse on this Courtney Stodden ad for freecreditreport.com, because it's just aggressively stupid. The "I'm so wet" line makes no sense, which the article points out. Plus, how do you even catch a mermaid with a fish hook. Plus, Stodden doesn't turn 18 until August, meaning the natural reaction male viewers might have is still technically a felony. That didn't stop her chickenhawk husband, of course (incidentally, he was the weaselly prison guard in The Green Mile), but it still… -
Cycle of Life: Resetting L.A.'s Smoking Deaths Billboard
31 Dec 1969 | 4:00 pmUshering in the New Year at the Smoking Deaths billboard above Santa Monica Boulevard in West L.A. has become a somewhat morbid yet surprisingly meaningful tradition. Each year, just before midnight on Jan. 1, locals gather to watch as the numbers, which tally the nation's annual smoking-related deaths, are manually reset to zero. Onlookers aren't necessarily drawn by personal ties to smoking or cancer. A mixture of curiosity, camaraderie and community compel most to make the scene. Gideon Brower, in an affecting piece in the L.A. Times, describes the scene this past New Year's… -
James Franco Tries Advertising, Directs Spots for Seven Jeans
8 Feb 2012 | 11:21 amOh look, James Franco is doing something new with a camera. The actor, etc., is adding adman to his already-crowded resume by directing a series of 10 spots for designer jeans maker 7 For All Mankind (a brand also known simply as Seven). The brand won't start trickling out the clips on YouTube until Feb. 15. But it's teasing the campaign—in which Franco collaborated with Seven's creative agency, Lipman—with a lengthy breakdown in WWD and the behind-the-scenes video below, starring the back of Franco's head and the army of gyrating, scantily clad girls that's… -
Grainy Footage Reveals Draftfcb's Unorthodox Training Methods
8 Feb 2012 | 11:02 amLong has it been wondered: Where do Draftfcb creatives get their ideas? And how are Draftfcb account people so adept at dealing with clients? Thanks to the two videos below, we have our answers. It seems the creative process involves placing staffers in a "centrifuge for ideas" and extracting their insights in liquid form, before sending the workers back—wobbly but unharmed—to the creative department. The account folks have it even rougher. They're forced to scale and balance a giant, rickety, unstable "testing apparatus that simulates the client-agency…
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Marketing Pilgrim - Internet News and Opinion
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Groupon’s First Public Quarter Is No Deal for Investors
9 Feb 2012 | 6:54 amWe haven’t talked about Groupon in a while. There is actually a reason for that. Mostly it’s because when we post about the company our readers don’t seem to care. I have wondered why that is (maybe you can help enlighten me in the comments?) but this is somewhat significant to help us understand the state of the daily deal industry. So here we go. According to USA Today The online deals site, reporting for the first time as a public company, said its fourth-quarter revenue nearly tripled, but it lost money and its shares fell sharply after hours. Groupon’s net loss… -
Compete Says Google+ Is Becoming An Enormous Success
9 Feb 2012 | 5:12 amNo matter how you feel about Google, Plus 1′s and Google + or how you think they should or should not influence search results you have to admit that Google has created some positive social waves for the first time in its history. So just how big is this impact? Compete calls it enormous It is now safe to say that Google+ is becoming an enormous success, with nearly half of the unique visitors of Twitter (40,411,065 unique visitors in December). With a steep upward trend and knowledge of the power behind a Google product, expect continued growth from the unequaled search engine’s… -
Valentine’s Day Shoppers Plan for a Budget Holiday
8 Feb 2012 | 3:55 pmIt’s February. Love is in the air and the chocolates are piling up in the stores. Valentine’s Day is less than a week away but folks are still planning on how they’ll honor their partners without going over budget. A new survey from PriceGrabber shows that 68% of shoppers will spend under $100 on Valentine’s Day, most spending between $25 and $50. For most shoppers, this is about the same as last year. 4% of loved ones are going to be in for a shock when their partner comes home empty handed. In addition to buying for their spouse, 36% of shoppers said they’ll be… -
What Does a ‘Like’ Get You These Days?
8 Feb 2012 | 3:54 pmWe often talk about how much a “like” is worth in terms of marketing. But what is a “like” worth to the consumer? Take a look at this chart from eMarketer. The results clearly show that consumers expect to get something in return for their click. But when the CMO Council asked marketers what they thought, they said that consumers clicked out of loyalty or love for their product. It is true that clicking the like button does imply a certain fondness for a brand, but love will only get you so far. Once the bloom is off the rose, consumers want to be rewarded for their… -
Is Path CEO a Zuckerberg Disciple?
8 Feb 2012 | 1:31 pmToday, the fledgling social network Path was forced to issue an apology based on how it used contact data from its users. That’s an oversimplification of course but you can find plenty of places where the incidentals have been explained. Even Path investors like Michael Arrington’s CrunchFund had to call out the company. The story of the day is definitely about Path (a CrunchFund portfolio company). The company has been copying address book information to their servers without user knowledge. The company was apparently already aware of the issue and was taking steps to address it…
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Strategic Public Relations
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Links for 2012-02-06 [del.icio.us]
7 Feb 2012 | 12:00 amSuper Bowl Twitter, Facebook Use Up More Than 6X Over 2011 If you remember that mobile doesn't simply mean outside and that most everyone watching the game probably owned a mobile phone or had access to a laptop, the above is not a surprise. Advertisers had plenty of "conversation starters" -- from hashtags to shazam tags -- in their ads this year too. Balance your Mix of Stock and Flow Content Like A Pro | The Content Strategist The need for a mix of content and the advantages of mixing it. -
Links for 2012-02-05 [del.icio.us]
6 Feb 2012 | 12:00 amNYPL Labs | The New York Public Library New York Public Library is doing some interesting things in their labs. 4 Ways to Tweet as a Visual Brand Some helpful reminders from mashable that apply to more than visual tweets. Not sure I agree about only using Twitter. As a default, it makes sense. But if you're a luxury brand, for example, I'd suggest using instagram. It all depends on audience...per usual. -
Like Angry Birds [Flickr]
1 Feb 2012 | 3:38 pmprblog posted a photo: Great to see folks skipping the F icon and simply using the thumbs up. Makes sense as its a clear call to action. In fact, Facebook changed the Fan action to Like because twice as many people would click Like. And now we will be seeing similar actions offered on Facebook. It's a move to create more "lightweight user actions" on Facebook and create an environment of frictionless sharing. It helps their advertising for one. But it also makes it easier to participate on Facebook. -
Like Orange Tic Tacs [Flickr]
1 Feb 2012 | 3:38 pmprblog posted a photo: Great to see folks skipping the F icon and simply using the thumbs up. Makes sense as its a clear call to action. In fact, Facebook changed the Fan action to Like because twice as many people would click Like. And now we will be seeing similar actions offered on Facebook. It's a move to create more "lightweight user actions" on Facebook and create an environment of frictionless sharing. It helps their advertising for one. But it also makes it easier to participate on Facebook. -
Links for 2012-01-27 [del.icio.us]
28 Jan 2012 | 12:00 amTips for Better Listening based on 7 Types of Listeners | Lead Change Group There's a great stat about how much of communication involves listening. And it's a higher percentage than you think. Yet we're never taught about it in professional development of even college.
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Seth's Blog
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Inaccurate labels and why we need them (and need to improve them)
9 Feb 2012 | 2:46 amIf I tell you, "I'm going to the baseball game," it seems as though you're likely to understand what I mean. Of course, you won't. When George Will goes to a baseball game, it's a religious experience. Me, I don't even like baseball. Or maybe it's my nephew's ball game (the playoffs), or maybe going to the game causes me to miss an important event, and on and on. We label the experience with just two words, and two words can't possibly capture the emotions and circumstance surrounding an event. The same thing is true with brands. If I tell you that a new business was funded by USV, that might… -
How do they know you're not a flake?
8 Feb 2012 | 2:43 amBefore your link gets clicked or your proposal gets read, a busy person is going to triage it to find out if it's even worth glancing at. Since everyone is now connected, the new permeability has created a deluge of noise, and just about everyone worth contacting is taking defensive measures. Do I know this person? Did someone I trust send them over? Where does she work? (Ideo? the FDA? The New York Times?) Has she won an award? Is she famous? Are there typos and is the design sloppy? Are they pestering me? Do I already follow this person online? Does music play when I visit the website? Will… -
Horizontal marketing isn't a new idea
7 Feb 2012 | 2:09 amBut it is the new reality for just about every organization. Vertical marketing means the marketer (the one with money) is in charge. Vertical marketing starts at the top and involves running ads, sending out direct mail and pushing hype through the media. Your money, your plans, your control. It might not work, but generally the worst outcome is that you will be ignored and need to spend more money. Horizonal marketing, on the other hand, means creating a remarkable product and story and setting it up to spread from person to person. It's out of your control, because all the interactions are… -
Who is your customer?
6 Feb 2012 | 2:26 amRule one: You can build a business on the foundation of great customer service. Rule two: The only way to do great customer service is to treat different customers differently. The question: Who is your customer? It's not obvious. Zappos is a classic customer service company, and their customer is the person who buys the shoes. Nike, on the other hand, doesn't care very much at all about the people who buy the shoes, or even the retailers. They care about the athletes (often famous) that wear the shoes, sometimes for money. They name buildings after these athletes, court them, erect… -
In search of a timid trapeze artist
5 Feb 2012 | 2:01 amGood luck with that, there aren't any. If you hesitate when leaping from rope to another, you're not going to last very long. And this is at the heart of what makes innovation work in organizations, why industries die, and how painful it is to try to maintain the status quo while also participating in a revolution. Gather up as much speed as you can, find a path and let go. You can't get to the next rope if you're still holding on to this one.
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PR-Squared - Social Media Marketing and Public Relations
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Open Letter to Havas CEO David Jones
8 Feb 2012 | 8:12 amHi Mr. Jones. I caught your MSNBC interview this morning with Morning Joe co-host Mika Brzezinski re: your new book, Who Cares Wins: Why Good Business is Better Business. You made some excellent points re: how transparency, authenticity and speed will win the day for corporations; about how companies who expect to do well must increasingly expect to do good, as it is becomes ever easier for consumers to suss out egregious behavior and punish bad actors (from un-friending to public humiliation). This is all well-worn territory for Social Media geeks, of course, but it’s always good… -
Facebook IPO is Good for Everybody
6 Feb 2012 | 6:35 amDepending on who you ask, the Facebook IPO will result in boundless glory or is destined to be remembered as the final pinprick in an impending burst of the current tech bubble. For my part, whereas in the past I likened Facebook to previous Walled Garden successes like AOL (the AOL of the early 90′s, not the AOL of today – which is a SHIFT client!), in the past 18 months or so I’ve only been impressed by Facebook’s ability to embed itself across the larger, open expanses of the Web. It “rides alongside” us as we surf, versus dictating how and where we experience the… -
Susan G. Komen PR Disaster: Lessons Learned
3 Feb 2012 | 11:27 amWow. It’s been nearly two weeks since my last blog post. Sorry about that. I was out sick. And wow, what a crazy time to sit on the sidelines… Facebook IPO. Hello! More on that in a future post. Susan G. Komen vs. Planned Parenthood. Sheesh! Let’s talk about that! (Caveat: I am a Blue State progressive; whose mother died of breast cancer; who marched on Washington as a college student in support of women’s rights; and whose dear-departed grandmother spoke with horror of the days prior to Roe v. Wade. Got all that? You’ve been warned.) Just as I started… -
It’s the End of the Web as We Know It … or, Speed Kills
23 Jan 2012 | 9:46 amThose of you who follow me on other social nets like Twitter or Facebook know that I am pretty opinionated when it comes to politics. Suffice to say that I am a card-carrying member of the “Liberal Coastal Elites.” (I try not to over-indulge or bore folks with it; and I certainly can play nice with my right-leaning friends.) I bring it all up only as a segue to the fact that I am a big fan of Andrew Sullivan’s Dish blog. Sullivan’s one of the big dogs in blogging; he’s been freshly-empowered by his move to the Daily Beast to experiment… -
Thoughts on a Twitterversary
19 Jan 2012 | 7:18 amLet’s take a ramble. One of those automated spambots on Twitter informed me that today was my 5–year anniversary of microblogging. Wow. Five years. Really? What was I up to five years ago? I was living in Boston, in-between my family’s quinquennial moves to San Francisco. My brain was on fire, as I’d hit upon a worthy successor to the Social Media News Release concept and was just a couple of weeks away from debuting the Social Media Newsroom template. As I look back, 2007 was a prolific time for the entire Social Media industry. It was not only the year Twitter…
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CJR
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Audit Notes: Off the Hamster Wheel, The Dumb Money, iPad Newspapers
8 Feb 2012 | 10:53 pmI like this Nieman Journalism Lab piece on how Salon hopped off the hamster wheel and saw site traffic increase dramatically. Salon's traffic jumped 40 percent even though it posted a third less than it had a year earlier. Adrienne LaFrance talks to Salon editor Kerry Lauerman: “I remember we had aggregated a Charlie Sheen story, and I... -
Remembering the Golden Age of Book Publishing
8 Feb 2012 | 12:14 pmThe Tender Hour of Twilight | By Richard Seaver | Farrar, Straus, and Giroux | 480 pages, $35.00 An engaging memoir about the history of the publishing industry sounds about as plausible as a successful magazine about plumbing; people normally just want to read the books that get published, not the vulgar details of how these books made their way... -
Some Mistakes at MoneyWatch
8 Feb 2012 | 11:37 amA recent CBS MoneyWatch piece titled “Social Insecurity” was one of those breezy, glib stories that seemed to telegraph important stuff, especially to the younger set, but actually typified the kind of shallow, incomplete coverage of Social Security we’ve seen in the last two years. That kind of reportage does a disservice to audiences and leaves them with... -
Park Slope Pundits Get the Story Wrong
8 Feb 2012 | 9:47 amI grew up in Park Slope, Brooklyn, so a headline on The New Yorker's homepage Monday, declaring "Park Slope is Dead," piqued my interest. Alas, the story contained no new information, only inaccurate riffing on something I already knew about: that Southpaw—a live-music club around the corner from my parents' house, where it replaced a 99 cent store in 2002—had... -
What Drives Public Opinion About Climate Change?
8 Feb 2012 | 9:00 amThe media influence public opinion about climate change, but not as much as national politicians and the state of the economy do, according to a new analysis of eight years of polling data. Over time, activists have pointed their fingers in many directions while trying to explain society’s failure to address the threat of climate change. Scientists, policymakers, captains of...
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Open
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26 Jan 2012 | 8:46 am
26 Jan 2012 | 8:46 amCameron Brown, Carnegie-Mellon '95, and e-commerce director at The New York Times, shares insights into news and technology with his alma mater. -
Introducing ICE: Writing for the Web First
23 Jan 2012 | 12:26 pmICE is a customizable JavaScript library that will allow you to track changes in any element that is contenteditable, or in a TinyMCE or Wordpress text editor. At this early stage, ICE has some limitations, but we think it is a very useful tool and hope that others will help us expand the project. Patches and forks are welcome at our repository, https://github.com/NYTimes/ice/. An ICE demo is at http://nytimes.github.com/ice/demo/. -
NYT Districts API helps Fractured Atlas help artists
9 Jan 2012 | 12:10 pmThe arts, and the benefits to the public they provide, sometimes gets lost, barely noticed by government. Fractured Atlas, a New York City-based multi-disciplinary arts service organization, is finding that by creating information and data services for its members and for city arts communities, it can also provide more effective advocacy for the arts to government. Fractured Atlas uses the New York Times' District API to create and run these services and to link them to its arts advocacy mission. -
Two New Client Libraries: Times Wire and Campaign Cash
22 Dec 2011 | 9:08 amAnnouncing two new Ruby clients for New York Times APIs: Times Wire and Campaign Cash. -
New in the Campaign Finance API: Independent Expenditures
21 Dec 2011 | 8:05 amThe Campaign Finance API now supports independent expenditure data.
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MediaShift
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Daily Must Reads, Feb. 9, 2012
9 Feb 2012 | 8:16 amThe best stories across the web on media and technology, curated by Lily Leung 1. GigaOM CEO discusses acquisition of PaidContent (Wired) 2. BBC journalists told not to break news stories on Twitter (Guardian) 3. AOL has hired a new chief content officer to give Patch a boost (paidContent) 4. How Don Graham fumbled the Washington Post Co. (Forbes) 5. Chicago Tribune will start charging online readers (Crain's Chicago Business) 6. Columbia J-school hackathon brings coders, journalists together (Poynter) 7. More youths are spending less time watching TV (New York Times) Subscribe to our… -
Bay Citizen, Center for Investigative Reporting Plan to Merge. Now What?
9 Feb 2012 | 6:00 amThe Bay Citizen and the Center for Investigative Reporting, two non-profit organizations based in the Bay Area, announced formally Tuesday that they intend to merge. Under terms of the agreement, Berkeley, Calif.-based CIR, which also runs California Watch, would take over management of the Bay Citizen, an online publication with a publishing partnership with The New York Times. Phil Bronstein, a former Hearst executive and chairman of CIR's board of directors, will become the executive chairman of the combined companies, the two organizations said in the announcement. The rest of the… -
Are You Part of the 2% (of People Who Get Campaign News From Twitter)?
8 Feb 2012 | 4:00 pmMany of you are, like me, among the proverbial "99%" when it comes to economics and income. But if you regularly learn about the 2012 campaign from those you follow on Twitter, as I do, you're in an elite class of a different sort. A new report out from the The Pew Research Center for The People and The Press contains some interesting findings about the media outlets citizens are using to inform themselves about the presidential campaign. Here are a few of the more surprising findings. New Media: Not So Much According to the study, while this is the first campaign in which the Internet has… -
Daily Must Reads, Feb. 8, 2012
8 Feb 2012 | 7:45 amThe best stories across the web on media and technology, curated by Lily Leung 1. Amazon and Viacom nearing web-video deal (Reuters) 2. Sky News clamps down on Twitter use (Guardian) 3. Le Huffington Post Québec launches (FishbowlNY) 4. Facebook partners with Bango, looks to mobile payments (The Next Web) 5. LinkedIn is acquiring Rapportive, a startup that focuses on contacts (AllThingsD) 6. WaPo Facebook app hits Kindle, iPhone, iPod, Android (All Facebook) 7. Social TV startup Flingo nabs $7 million investment (AllThingsD) 8. FTC sends warning to mobile app developers (Online Media Daily)… -
Spoiler Alert! Tech Is Changing the Way We Even Talk About TV
8 Feb 2012 | 6:00 am(Spoiler alert! The following post includes things that happened on "Downton Abbey," "The Sopranos" and "Dallas.") The post to Facebook on a late Monday morning was simple enough. A photo of actor Thomas Howes as his character William from "Downton Abbey," along with the status, "Oh, William. We will miss you." The post was meant to engage, and perhaps commiserate with, those Nashville Public Television fans that were sad that William had died the night before in episode 4 of season 2 of the series. Many people "liked" it, but many of those who posted in the comments section did not. It…
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MediaShift Idea Lab
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How Poderopedia's Future Users Are Telling It What to Build
9 Feb 2012 | 6:00 amThe past month and a half has been very busy for us at Poderopedia. We settled into a large office space in Ariztía Lab, a building with a cultural heritage in the heart of the immigrant area in downtown Santiago, with our friends from Urbz Chile. We hired Rodrigo Guaiquil and Mónica Ventura, two great and experienced journalists who have been hooked on the Internet since 1996, working on news and data-based projects. And we've outlined the milestones and road map to the first alpha release of Poderopedia, a project that aims to promote greater transparency in Chile by creating an… -
Video Volunteers Looks to Mainstream Media for Growth
8 Feb 2012 | 1:30 pmThis is Part 3 in a 4-part series in which Video Volunteers is sharing what we've done over the last year, our experiences, and what we've learned. You can read Part 1 here and Part 2 here. In August, the Video Volunteers staff attended an amazing program called the Global Social Business Incubator at Santa Clara University, where we developed a new business plan focused on income from the mainstream media. Our idea is to have one rural reporter in each of India's 645 districts, set up like a rural stringers network, to deliver a pipeline of high-quality, low-cost human interest content to… -
Knight-Mozilla Partnership Morphs into Knight-Mozilla OpenNews
8 Feb 2012 | 6:00 amChange is awesome -- it's a necessary component to anything remaining vital and a required ingredient to facilitate organic growth. And so it's with real excitement that today I'm announcing changes to the Knight-Mozilla News Technology Partnership. Before we get to the changes, some quick background: Conversations around the original partnership began in 2010, with the program launching at the start of 2011. That means that the program design, by necessity, reflected 2010's problem sets. Two years is an eternity on the Internet -- it was time to rethink and retool for today. The community… -
A Deep Dive into the Boston Globe Online and the Future of Print
7 Feb 2012 | 6:00 amA version of this post first appeared on MIT's Center for Civic Media blog. Updated: Our recent Civic Media lunch at MIT featured the digital team from the Boston Globe, led by Jeff Moriarty, vice president of Digital Products. He was joined by Chris Marstall, Marck Chang, and Grace Woo. They've just launched a new standalone site for the Globe, spinning off from the Boston.com portal and its ubiquitous pop-up ads. It's not a redesign -- they got to design a newspaper site from scratch in the year 2011, and the benefits of having a blank slate are evident in their award-winning design. -
OpenRural Takes Public Records Out of the Attic and Onto the Web
6 Feb 2012 | 6:00 amStoring paper records in the attic of a police station might sound like a practice from the distant past, but that's what I learned happens in at least one rural North Carolina county. In fact, good old-fashioned paper copies of public records are still common in rural parts of North Carolina. Part of our job here at the OpenRural project at UNC is to somehow get that paper out of the attic and onto the web, and do it in a way that's financially sustainable for the staff of small papers. To find out just how often records are stored only on paper, I talked to officials in nine police…
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Poynter. » MediaWire
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ESPN website allowed people to complain about ‘female commentators’
9 Feb 2012 | 8:07 amMashable A University of Pennsylvania student discovered that one of the topics ESPN fans could comment on was “Commentator – dislike female commentators.” After she tweeted a screenshot to a couple of female anchors for SportsCenter and some blogs picked… Read more -
Reuters journalists in the U.K. call off strike after management offers bigger raises
9 Feb 2012 | 6:50 amReuters journalists in the U.K. call off strike after management offers bigger raises -
WHYY: Philadelphia Media Network killed two stories about potential buyer of company
9 Feb 2012 | 6:13 amWHYY’s Newsworks Dave Davies writes that he has more evidence — a photo of the Inquirer’s budget for the Tuesday paper — that the management of Philadelphia Media Network has quashed news stories about a potential buyer of the company.… Read more -
CNN’s Roland Martin agrees to meet with GLAAD after homophobic tweets
9 Feb 2012 | 5:10 amJust hours after he was suspended from CNN for homophobic tweets sent during the Super Bowl, Roland Martin said he would meet with the Gay & Lesbian Alliance Against Defamation (GLAAD), which had been pushing for his firing… Read more -
News Corp. earnings report shows $87 million cost for phone hacking investigation
9 Feb 2012 | 5:00 amNews Corp. earnings report shows $87 million cost for phone hacking investigation, gains in broadcast revenue
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SteveOuting.com
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Can good journalist + good capitalist = possible?
25 Jan 2012 | 2:21 pmThis month’s Carnival of Journalism, hosted by Michael Rosenbaum, asks the provocative question: “Can a good journalist also be a good capitalist?” I’ll probably open myself up to charges of being “ageist,” but here goes… Working at a university journalism program (University of Colorado Boulder), I’ve come to the conclusion that the next generation of journalists will be better capitalists than older journalists. Because what I’m seeing on this campus, and I’m sure it’s similar at other university journalism programs, is a… -
Carnivals and holiday trees, for journalists and technologists
9 Dec 2011 | 5:07 pmI missed the last couple Carnivals of Journalism, but it’s time for me to get back into the groove. This month there is a question each for journalists and for technologists. My question is: If you are a journalist, what would be the best present from programmers and developers that Santa Claus could leave under your Christmas tree? I’ll overlook the pro-Christian slant (hey, what about under the FSM tree?!) and play the game. What I’d like to receive is a written contract from some developers and technologist friends committing to spending a year of their time working on… -
‘Online news’ 20 years from now
13 Nov 2011 | 1:09 pmI recently participated (well, sort of — via a remote Skype presentation) in the University of South Carolina’s “Journalism, Sustainability, and Media Regeneration Conference.” Its organizer, Professor Augie Grant, sent a survey to everyone who attended that opened with a couple questions that I should not answer but cannot resist: “Think about all of the possible forms of delivering news and information online. In general, what ‘top of the mind’ ideas do you think ‘online news’ will look like in 20 years?” and “Now think about the… -
Google+: Just use it! (Carnival of Journalism)
26 Aug 2011 | 11:50 pmThis month’s “Carnival of Journalism” asked the question: “What does Google+ mean for journalists, today and tomorrow?” Of course, I don’t have all the answers; I’m not sure yet that I have one really good answer. Google+, Google’s first serious threat to Facebook in the social-media space, is so new that we’re all grappling with how to best leverage it. (I have to laugh when I visit the Google+ Welcome page, which still mentions that the service is in “Field Trial” mode. With 25 million users for Google+, and still growing quickly, few companies would continue to call… -
The stupidity of our current media age (print-digital edition)
7 Aug 2011 | 10:06 pmI just renewed my subscription to Wired magazine. $12 for another year of the print edition, plus I get the tablet edition for free to read an enhanced edition on my iPad. What a deal! Alas, I don’t want the print edition! I’d prefer to receive only the iPad edition and reduce my carbon footprint a bit by causing one less copy of the magazine to be printed, shipped around by trucks, and so on. Also, I prefer reading on my iPad over print magazines, the latter which tend to get lost in piles of paper and books around the house. But for the $12-a-year renewal offer, I have to get…
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Project for Excellence in Journalism (PEJ) - Understanding News in the Information Age
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Don't Break Stories on Twitter, BBC Journalists Told
9 Feb 2012 | 5:35 am -
Chicago Tribune Eyes Price Tag for Online News
9 Feb 2012 | 5:31 am -
CNN Responds to Criticism Over Catholic Church, Birth Control Mandate Story
9 Feb 2012 | 5:25 am -
News Corp. Earnings Jump in Second Quarter
9 Feb 2012 | 5:23 am -
GigaOM Acquires PaidContent: Interview With GigaOM CEO Paul Walborsky
9 Feb 2012 | 5:18 am
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Lost Remote
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TV ‘cord cutters’ and ‘cord nevers’ increase, finds Nielsen study
9 Feb 2012 | 8:36 amA new report by Nielsen reveals a rise in homes with over-the-air TV and a broadband connection, but no cable, satellite or IPTV service. It’s still a small segment of the overall U.S. population (5% of households), it’s grown 22.8% over the last year. While this group still watches much more traditional TV than broadband-delivered video, it watches half as much TV and streams twice as much video as the general population. Does this mean “cord cutting” is on the rise? Nielsen avoids such a declaration in its report, but I think the best explanation comes from Credit… -
How should TV newsrooms break stories on Twitter?
8 Feb 2012 | 6:31 pmSky News and BBC are both in industry headlines this week for changes to their social media policies that ensure reporters and editors alert the newsroom before breaking news on Twitter. The BBC explains: “When they have some breaking news, an exclusive or any kind of urgent update on a story, they must get written copy into our newsroom system as quickly as possible, so that it can be seen and shared by everyone – both the news desks which deploy our staff and resources (like TV trucks) as well as television, radio and online production teams.” The BBC says it will still… -
WSB-TV showcases anchor retirement on social media
8 Feb 2012 | 12:12 pmWhen WSB-TV’s Monica Pearson announced her retirement on Monday after 37 years on the air, it was big news for Atlanta. After all, she worked through seven presidencies and six Georgia governors, and the state’s population doubled during her tenure. WSB not only splashed the news on air, but on social media — “Monica” even became the #2 trending topic on Twitter nationwide. Instead of just announcing it on air, @wsbtv built anticipation with a tweet promising big news that will “change Atlanta TV.” Soon thereafter, they sent a personal video message… -
Social TV startup Flingo receives $7 million in funding
7 Feb 2012 | 2:20 pmWe wrote about Flingo in November and learned that BitTorrent cofounder Ashwin Navin had built a company that develops smart TV apps across multiple platforms. Navin hinted at some big social TV announcements that his company would make, and they launched with A+E Networks to make your remote more social. Now the San Francisco-based company is the latest social TV startup to raise a large chunk of cash. August Capital is placing their bets on this company’s success, and we think it’s a good one. Major social TV innovations aren’t always in the form of a brand new app with… -
Connected TV company says second-screen apps are distracting
7 Feb 2012 | 8:23 amFor the Super Bowl, the connected TV marketing company CTV Advertising conducted a survey. It worked with ten heavy-consuming TV viewers (“couch consultants”) around the country, and asked them to fill out questionnaires before and after the game about “companion applications,” with an emphasis on synchronized advertising. And the results are in: 6 of the 10 said they experienced “social disruption” in engaging with a second-screen app during the game, including negative reception from others in the room. 4 of the 10 said the second-screen ad experience…
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Online Journalism Blog
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Games are just another storytelling device
9 Feb 2012 | 1:54 amWhenever people talk about games as a potential journalistic device, there is a reaction against the idea of ‘play’ as a method for communicating ‘serious’ news. Malcolm Bradbrook’s post on the News:Rewired talk by Newsgames author Bobby Schweizer is an unusually thoughtful exploration of that reaction, where he asks whether the use of games might contribute to the wider tabloidisation of news, the key aspects of which he compares with games as follows: “Privileging the visual over analysis - I think this is obvious where games are concerned. Actual… -
Are Sky and BBC leaving the field open to Twitter competitors?
8 Feb 2012 | 12:44 pmAt first glance, Sky’s decision that its journalists should not retweet information that has “not been through the Sky News editorial process” and the BBC’s policy to prioritise filing “written copy into our newsroom as quickly as possible” seem logical. For Sky it is about maintaining editorial control over all content produced by its staff. For the BBC, it seems to be about making sure that the newsroom, and by extension the wider organisation, takes priority over the individual. But there are also blind spots in these strategies that they may come to… -
Journalist Filters on Twitter – The Reuters View
3 Feb 2012 | 4:57 amIt seems that Reuters has a new product out – Reuters Social Pulse. As well as highlighting “the stories being talked about by the newsmakers we follow”, there is an area highlighting “the Reuters & Klout 50 where we rank America’s most social CEOs.” Of note here is that this list is ordered by Klout score. Reuters don’t own Klout (yet?!) do they?! The offering also includes a view of the world through the tweets of Reuters own staff. Apparently, “Reuters has over 3,000 journalists around the world, many of whom are doing amazing work on… -
Video: Heather Brooke’s tips on investigating, and using the FOI and Data Protection Acts
3 Feb 2012 | 12:15 amThe following 3 videos first appeared on the Help Me Investigate blog, Help Me Investigate: Health and Help Me Investigate: Welfare. I thought I’d collect them together here too. As always, these are published under a Creative Commons licence, so you are welcome to re-use, edit and combine with other video, with attribution (and a link!). First, Heather Brooke’s tips for starting to investigate public bodies: Her advice on investigating health, welfare and crime: And on using the Data Protection Act: -
Moving away from ‘the story’: 5 roles of an online investigations team
2 Feb 2012 | 5:39 amIn almost a decade of teaching online journalism I repeatedly come up against the same two problems: people who are so wedded to the idea of the self-contained ‘story’ that they struggle to create journalism outside of that (e.g. the journalism of linking, liveblogging, updating, explaining, or saying what they don’t know); and people stuck in the habit of churning out easy-win articles rather than investing a longer-term effort in something of depth. Until now I’ve addressed these problems largely through teaching and individual feedback. But for the next 3 months…
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CyberJournalist.net
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Gary Vaynerchuk: Why you should care about the ‘interest graph’
8 Feb 2012 | 7:35 pmIn this video from The Daily, Gary Vaynerchuk explains the “interest graph” and why the future of social media is not about who you’re friends with, but what their interests are. -
Lady Gaga’s New Social Network Resembles Pinterest, Reddit
8 Feb 2012 | 9:06 amPop megastar Lady Gaga has pierced her powerful, digitally-willing paws deeper into the online world with the closed beta launch of her new social network. via Mashable -
NPR: Social Media Fails To Dominate Election Coverage
8 Feb 2012 | 8:28 am“Newt Gingrich has made it clear his GOP presidential aspirations also depend on running a national media race on cable TV and in major newspapers. A study from the Pew Research Center shows the promise that “new media” will dominate the nominating process isn’t coming true.... -
The best Super Bowl second-screen and social TV tools
5 Feb 2012 | 2:23 pmSuper Bowl XLVI promises to be the biggest second-screen TV and social TV event in history, with dozens of companion apps, special websites and add-on features being offered across desktop and mobile platforms. Some of the more interesting ones include: NBCSports.com will stream the game live... -
Make Every Ad Perform Like a Super Bowl Ad
4 Feb 2012 | 11:03 amIf you are curious how social media analytics firms are helping brands, Networked Insights, a social media analytics and marketing start-up, has published a free report, tied to the Super Bowl, on how you can use real-time social data to understand your audiences and deliver them relevant content....
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blog maverick
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Would Shareholders Give a Higher P/E to Keep Jobs in the USA ?
29 Jan 2012 | 3:21 pmIt used to be that if you owned shares of a public company, you actually felt like you owned shares of that company. The concept of actual ownership by individuals is long gone. Shareholders as owners are nothing but a concept , and echo from days gone by. That shouldn’t be a surprise. It’s just as rare for individuals with less than 10 figures in their networth to even consider actually buying shares as a path to ownership. But what if this were not the case any longer ? For those of you that own shares of stocks in companies,either directly or indirectly, would you be… -
The TV Business Keeps Getting Stronger !
14 Jan 2012 | 4:53 pmBack in my broadcast.com days we had a saying that “bits are bits”. That once content becomes digital, it is naturally going to become available on any and all digital devices. Based on this, we always made the point to be platform and device agnostic. We didn’t care where or how people saw our content, as long as they saw it and we had the chance to monetize it. We also knew that our core value proposition to consumers was that on broadcast.com they were able to get content that they couldn’t get on TV. We had Yoga channels, we had cricket live and on demand, we had… -
Why Startups Shouldn’t Hire PR Firms
13 Jan 2012 | 3:31 pmA quote from my book, How to Win at the Sport of Business got picked up in multiple stories. In the book I stated effectively that “Startups should never hire a PR firm”. As you would expect, the PR Industry was not over-joyed at the comment. Articles were written about how incredibly valuable a good PR person can be to a startup. Actually, I have no doubt that a smart PR person can add value to a startup. The problem is that all things considered, it’s not enough value. The first problem with hiring a PR firm is cost. Cash is always in short supply in startups. -
You Don’t Live in the World You Were Born Into
31 Dec 2011 | 9:54 amI thought this was appropriate to start the new year. We all have the tendency to believe that we are living in a very advanced technological period. We get all excited about the new tech we got at Xmas and what we read about that will soon be available to us. In reality, everything we are excited about today is going to be incredibly old and boring much faster than we ever expect. No matter what year you were born, by the time you finish(ed) high school, its (was) a completely different world. Today’s high school seniors were born prior to the World Wide Web, wireless internet,… -
The Fan Experience at Sporting Events – We dont need no stinking smartphones !
24 Dec 2011 | 9:17 amWith the season starting tomorrow, I wanted to update a blog post I did in 2010. In just the past 18 months the number of proposals for in-game entertainment have skyrocketed. It seems like every day I get a new proposal to invest in a company that is going to revolutionize the experience of going to a sporting event. Without fail the proposal starts out with some form of “with the explosion in sales of smartphones…” Then I get the meat of the pitch which is some derivative of stats, pictures, fantasy games, social sharing via FB/Twitter or some new network to replace…
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Media: Greenslade | guardian.co.uk
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Senior Tanzanian journalist arrested
9 Feb 2012 | 7:45 amThe director of the Tanzania Media Women's Association (Tamwa), Ananilea Nkya, was arrested early today in Dar es Salaam.She was detained along with several activists and journalists during a public demonstration calling for the government to resolve an ongoing doctors' strike.Several hospitals have been closed during the strike by junior doctors and medical interns, which began on 30 January. They are protesting about pay and working conditions.Some specialists have also joined the strike, and the Tanzanian government has come under mounting pressure to resolve the dispute.The reason for… -
PCC censures paper for 'pervert' headline over suicide story
9 Feb 2012 | 6:44 amThe Press Complaints Commission has upheld a complaint about the way a local newspaper reported on a man who had taken his own life.It censured the Luton Herald & Post for its insensitive use of the word "pervert" in a front page headline, and ruled that the paper had beached the editors' code of practice about intrusion into grief and shock.The paper carried the PCC's ruling today with a front page cross-reference to the full adjudication.The story, published in September last year, concerned the death of Ameet Mohabeer, who had been facing sexual assault charges. It was headlined "L&D… -
News agency stringer killed in Syria
9 Feb 2012 | 4:43 amA Syrian-based stringer for the AFP news agency, Mazhar Tayyara, was killed on Tuesday (7 February) in the besieged city of Homs.Tayyara, 24, and known as "Omar the Syrian", also worked on behalf of The Guardian and Germany's Die Welt by providing video footage, and appeared on CNN and Al-Jazeera.One of his friends told AFP Tayyara was caught in a burst of shelling in the district of Khaldiyeh, a stronghold of dissent, while trying to help people wounded in the bombardment.The friend said he was struck by shrapnel to the head, stomach and a leg and died of his injuries three hours later in… -
Stig, an articulate and passionate believer in press self-regulation
9 Feb 2012 | 12:44 amStephen Abell, as I have often weakly punned, is able by name and able by nature. He may have been director of the Press Complaints Commission at a time of huge controversy but I can't help feeling that matters would have been even worse without his being at the helm.Known to almost everyone by his nickname Stig, he has fought the PCC's corner - and that of press self-regulation - with considerable passion.His departure will be viewed sadly within the PCC's secretariat and it may well herald its complete disintegration. Last year saw the departure of another respected member, its public… -
PCC director Stephen Abell departs
9 Feb 2012 | 12:00 amStephen Abell, director of the Press Complaints Commission for the last two years, is leaving. He will leave at the end of the month.His departure, which has been under discussion for some time, is unsurprising given that the PCC will almost certainly be reconstituted.Abell, who has spent more than 10 years with the commission, has been in charge during its most difficult period, culminating in the controversy over phone hacking.He oversaw the early departure of its previous chair, Lady Buscombe, and has worked alongside her successor, Lord Hunt, since his arrival in October last year.Hunt…
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The American Prospect
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Is the NRA's Electoral Power a Myth?
9 Feb 2012 | 10:33 amWe all know that the National Rifle Association is one of the most powerful, if not the most powerful, interest group in Washington. With their money and their committed supporters, they can carry candidates to victory or defeat as they choose, just as they've done in the past. Right? Well, maybe not. I'm doing a series of posts for Think Progress based on research I've done trying to address the question of the NRA's electoral effectiveness in a systematic way, something that has rarely been attempted before. Here's an excerpt from the first installment: To determine just how powerful the… -
Greece's Desperate Measures
9 Feb 2012 | 10:21 amAfter days of intense negotiations during which its membership in the eurozone seemed to hang by a thread, Greece finally reached an agreement today on the measures that will accompany the new loan package from its European partners and the International Monetary Fund. The measures agreed on are draconian. They include a 22 percent cut in the monthly minimum wage, reducing earnings from 751 euros to 586 euros per month. For people under 25, it will be even lower, down to 511 euros, and any increase before 2016 is ruled out. In addition, further reductions to the minimum wage may take place in… -
Synecdoche, California
9 Feb 2012 | 8:55 amMany progressive legal commentators, including Dahlia Lithwick and Garrett Epps, have praised Judge Stephen Reinhardt’s opinion holding that California’s Proposition 8—a referendum passed in 2008 making same-sex marriage illegal—is unconstitutional. The praise, however, has not been unanimous. At Balkinization, Jason Mazzone is harshly critical of Reinhardt’s opinion, arguing that “it is dishonest and foolish” and that the Ninth Circuit should “have written a powerful opinion setting out why a ban on same-sex marriage violates the Equal Protection Clause of the Fourteenth… -
What the Anti-Contraception Conservatives Really Want
9 Feb 2012 | 8:37 amLet's stipulate at the outset that almost everyone on the right you hear talking about the issue of contraception coverage is cynically adopting this position for no other reason than they believe it to be a handy cudgel to bash the Obama administration. (One notable exception is Rick Santorum, who genuinely believes that contraception is wrong, since it unleashes our dirty, dirty thoughts and allows people to have sex without being punished for it. But Santorum is also pro-Crusades, so make of that what you will.) They may be right or wrong about the political wisdom of taking up this… -
Why Should the Government Enforce Catholic Church Beliefs?
9 Feb 2012 | 7:50 amWhen I was growing up, we had an infinite supply of Catholic babysitters, who all came from families of 7 or 9 or 12. If Margaret stopped babysitting, Mary stepped right in. Once Mary got too old, there was Anne. That was no longer true for my baby sister, born 14 years after me. By the 1970s, those Catholic families had mysteriously stopped adding a new child every year. Now we all know what happened to those families: After 1968, en masse, they rejected the Catholic Church's ban on contraception. In her column today, Gail Collins explains that, now, the Catholic hierarchy is furiously…
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Reportr.net
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Why journalists should break news on Twitter
8 Feb 2012 | 11:41 amThe world of journalism and Twitter is buzzing following Sky News’s new policy on Twitter and the BBC’s new guidance on breaking news. Both organisations have told their journalists not to break news on Twitter first. In a post on the BBC’s Editors blog, social media editor Chris Hamilton acknowledged the value of Twitter but concluded: We’ve been clear that our first priority remains ensuring that important information reaches BBC colleagues, and thus all our audiences, as quickly as possible – and certainly not after it reaches Twitter. Instead he points out… -
Researchers reveal what goes into a good tweet
3 Feb 2012 | 7:36 amAn analysis of 43,738 tweets from 1,443 users offers some valuable insights into emerging communication norms on Twitter. The study (PDF) by researchers Paul André of Carnegie Mellon, Michael Bernstein of MIT, and Kurt Luther of Georgia Tech aimed to uncover what makes for a good message on Twitter. The team found that the most valued tweets were informative, funny and encouraged conversation. Perhaps surprising, they also found that self-promotional messages also elicited a positive response. By comparison, the worst crime someone could commit on Twitter was being boring. This was… -
Why journalists have always had an entrepreneurial streak
27 Jan 2012 | 6:57 amFor this month’s Carnival of Journalism, Michael Rosenblum asks if a good journalist can be a good capitalist? The question is timely, given the raft of new entrepreneurial programs at journalism schools. There has always been an entrepreneurial streak in journalism, typified in the freelance journalist who makes a living by pitching and selling their work to a range of clients. Journalists, by necessity, have to be entrepreneurial in finding and chasing stories. The shift today is in the product and process of entrepreneurial journalism. I recall when I was in the Middle East for the… -
What Kodak teaches us about disruptive innovation
19 Jan 2012 | 7:28 amThe demise of Eastman Kodak is a story of a company which did not take on the challenges of disruptive innovation. After 133 years, the company has filed for bankruptcy. Essentially, Kodak was caught out by a combination of factors. The technologies that enable us to represent with world in still images changed radically with the development of digital cameras. The rise of digital was bad news for a company that made so much of its money from selling film. But technology alone doesn’t explain Kodak’s demise. Along with digital technologies came changing patterns of behaviour. -
It is not about whether the Washington Post is innovating too fast
9 Jan 2012 | 7:21 amIn a column, Washington Post ombudsman Patrick Pexton asked if the newspaper was innovating too fast. Pexton noted how “hardly a week goes by without the Web site or newspaper launching some feature, or a venture to attract more revenue, or a blog, or a social media innovation.” He later added, “I’m wondering, and readers are too, whether there’s just a bit too much innovation, too fast.” In response, the Post’s Managing Editor commented, “I actually wish it were true that we have too much innovation at the Post.” The crux of the issue here is…
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PRSA Tactics and The Strategist Online
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Young CEOs fuel debate on experience versus energy
7 Feb 2012 | 9:00 pmThe ascension of Mark Zuckerberg and other young tech CEOs is renewing arguments that pit creativity and familiarity with emerging technologies against the need for disciplined decision making and experience in dealing with hard times -
Cable news and Internet remain top campaign news sources; others decline
7 Feb 2012 | 9:00 pmRegarding political news, cable is now the top regular source for Americans, according to a Pew Research Center study released yesterday. Thirty-six percent of respondents said that they commonly learn about candidates and the campaign trail on these types of networks. In 2000, 34 percent of people were regularly getting this information from cable news, as compared to 38 percent in both 2004 and in 2008. -
Join the Public Relations Journal Editorial Review Board
5 Feb 2012 | 9:00 pmPRSA is accepting applications and nominations to serve on the Editorial Review Board of the Public Relations Journal, the Society’s Web-based, open-access, peer-reviewed, quarterly publication. -
Will new leadership steer Goldman Sachs out of PR muck?
5 Feb 2012 | 9:00 pmGoldman Sachs, the Wall Street giant that has been battling negative publicity since the financial crisis of 2008, may be looking for a new PR chief, The New York Times reports. -
Getting it write? Surveys point to declining writing skills among young professionals
5 Feb 2012 | 9:00 pmMost people agree that good writing is the most important skill for success in public relations, especially at the entry level. Unfortunately, the level of writing in public relations is not where it needs to be.
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PUBLIC RELATIONS NEWS - Google News
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Rhino dead in botched conservation PR event - TVNZ
9 Feb 2012 | 10:51 amGlobe and MailRhino dead in botched conservation PR eventTVNZ died after veterinarians administered a drug to wake him up - Source: Reuters A group of animal conservationists in South Africa accidentally killed a rhinoceros they were attempting to make safe from poachers in a botched public relations event.Bungled conservation effort kills South African rhinoReutersall 121 news articles » -
Rahm Emanuel, Toni Preckwinkle, $20 million and a tale of different pr styles - Examiner.com
9 Feb 2012 | 10:37 amRahm Emanuel, Toni Preckwinkle, $20 million and a tale of different pr stylesExaminer.comIt also a revealed a difference in public relations between the two. Emanuel issued a press release on the subject with the headline: “Mayor Emanuel and President Announce $20.5 in Total Savings Achieved in First Six Months of City-County and more » -
Medical PR In Action: Doctor's PR Places Five Physicians On TV - Einnews Portugal
9 Feb 2012 | 10:21 amMedical PR In Action: Doctor's PR Places Five Physicians On TVEinnews Portugal"Additional TV news stories placed in the first week of February by Doctor's PR include a story on body contouring and micro-liposuction in Fresno, CA and a story on male cosmetic surgery which has been taped in Philadelphia," says Grasso.and more » -
Is Draghi Talking PR Lessons From Trichet? - Wall Street Journal (blog)
9 Feb 2012 | 8:38 amIs Draghi Talking PR Lessons From Trichet?Wall Street Journal (blog)By Todd Buell Observing Mario Draghi's vague answers when asked what the ECB would do about Greece, one might think that Mr. Draghi is taking lessons in public relations from his predecessor. Today's press conference was nicely book-ended by questions and more » -
Green Savoree Reappoints Torchia Communications as Public Relations Team for ... - MarketWatch (press release)
9 Feb 2012 | 7:04 amGreen Savoree Reappoints Torchia Communications as Public Relations Team for MarketWatch (press release)TORONTO, ONTARIO, Feb 09, 2012 (MARKETWIRE via COMTEX) -- Torchia Communications announces that it has renewed its relationship with Green Savoree Racing Promotions (GSRP) to plan and implement public relations efforts for its two street-course race and more »
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Latest articles from PRWeek US News
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O'Kane exits MSLGroup
9 Feb 2012 | 9:14 amNEW YORK: Jeanine O'Kane, North American director of healthcare at MSLGroup, is leaving her position after two years at the company. -
Publicis Groupe 2011 revenue up 5.7%
9 Feb 2012 | 8:23 amPARIS: Publicis Groupe reported global organic revenue growth of 5.7% in 2011, reaching $7.7 billion for the year. Net income was $795.1 million for the full year. -
Critical Mention triples radio coverage
8 Feb 2012 | 3:48 pmNEW YORK: Critical Mention has tripled the number of radio stations it covers. -
Nadanu hires Uproar PR
8 Feb 2012 | 3:15 pmORLANDO, FL: Nadanu, a San Francisco-based organization that develops online and mobile giving tools, has hired Uproar PR for strategic counsel and media relations. -
Buffalo Wild Wings selects Fleishman as PR firm
8 Feb 2012 | 1:17 pmMINNEAPOLIS: Restaurant franchise Buffalo Wild Wings has named Fleishman-Hillard its PR agency for this year.
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Media Bullseye
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Talbots gets social media
8 Feb 2012 | 11:15 amShort post today–but wanted to highlight a brand that seems as though it truly understands social media. Disclosure: I’m a fan, have a bunch of their clothes, and have one of their store loyalty point cards. I’ve also written about them before. So now that is out of the way, the point. Today, Talbots highlighted a blog called Zilredloh on their Facebook page. The woman behind the blog likes to sew, and is clearly talented. And the project on her blog that Talbots pointed to? It was about how she re-created one of their dresses. Talbots did not issue a takedown order. They… -
The care and feeding of your media monitoring account
2 Feb 2012 | 11:25 amHappy Groundhog’s Day! The little groundhog, known affectionately as Punxsutawney Phil, did see his shadow this morning no thanks to overcast skies and a chance of showers. According to legend, this means six more weeks of winter. Even Potomac Phil, the DC counterpart, is predicting a month and a half more of cold and snow. Both traditional media and social media are abuzz today with tidbits about these “whistle pigs.” These creatures require a good bit of tending to keep them in top weather-predicting shape. They need to hibernate each winter and eat a healthy, vegetable rich diet. … -
Radio Roundtable: Social46 “Super Mess”, McD’s Tweets, and bias in PR
27 Jan 2012 | 12:20 pmThis week, I was joined by co-host Doug Haslam of Voce Communications, a Porter Novelli company. We talked about the social media issues brought up by the Social46 program in Indianapolis, McDonald’s sponsored Tweet problem (and how they recovered), and whether neutrality and objectivity are even possible in PR. This week’s show is 26 minutes long. First, Doug and I discuss Jay Baer’s post about Klout and the bruised egos that surfaced after individuals were selected to participate in a social media program designed to build “buzz” on Indianapolis, site of the… -
How the Internet is proving Tip O’Neill wrong
26 Jan 2012 | 8:00 amThe late House Speaker Tip O’Neill said “all politics is local.” It’s a mantra in politics, and is frequently at the core of Public Affairs programs. It makes sense: if you are appealing to a population that is defined by a geographical area (a voting district) you must keep the issues that are of importance to that specific area at top of mind when speaking to them. But I think we’ve reached a point, because of the Internet, that candidates can no longer rely on this adage as gospel. We are so connected and it is so easy to share news items that while the need… -
PR and the Choppy Waters of Celebrity Endorsement
25 Jan 2012 | 12:34 pmWe don’t talk much about the celebrity endorsement/marketing side of PR here on Media Bullseye–mostly because I tend to think that celebrity endorsement, while presumably effective considering its widespread use, tends to play into a stereotype of PR that I generally don’t care to reinforce. (That PR=publicist.) It is also an area that I think may be overrated, when examining the benefits versus the possible risks–celebrity endorsers have on occasion made rather large splashes in the water during their falls from grace. The use of the celebrity promoter persists, so I…
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PR News
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New Reputation Index Features Long-Established Brands
9 Feb 2012 | 9:00 amThe newest reputation index reveals that a brand's corporate reputation is bolstered by its longevity in the marketplace.... -
Is the Next Target for Web Activists Your Favorite Device Maker?
9 Feb 2012 | 9:00 amApple might want to take seriously the 200,000 signature-strong petition being delivered to store locations.... -
PR News Q and A With Danielle Brigida: Document the 'Little Victories' in Social Media ROI
8 Feb 2012 | 9:00 amIn advance of PR News' April 18 PR Measurement Conference, Danielle Brigida of the National Wildlife Federation shares tips on how to establish social media benchmarks and measure success.... -
BC Hydro's PR Investment May Reap Powerful Rewards
8 Feb 2012 | 9:00 amBritish Columbia's electric utility company is loading up on PR research and consultation in advance of major price hikes.... -
5 Questions for PRSA Chairman and CEO Gerry Corbett
8 Feb 2012 | 9:00 amIn an interview with PR News, Gerry Corbett says that realizing more value for PRSA members—particularly in career development—is a top priority....
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Trevor Cook
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Albanese at the movies
28 Jan 2012 | 12:52 am -
Four albums I loved in 2011
20 Dec 2011 | 2:25 am1. Hazmat Modine - BAHAMUT 2. Gillian Welch - The Harrow & the Harvest 3. United Steelworkers of Montreal - Broken trucks and bottles 4. Greg Allman - Low Country Blues -
Tony Abbott Looking at Things
20 Dec 2011 | 2:09 amvia tonyabbottlookingatthings.tumblr.com Priceless - I love this stuff -
Our Universities: Why Are They Failing?
10 Nov 2011 | 12:36 amAnd at universities that boast of their commitment to undergraduate teaching, too many professors gabble through PowerPoint slides twice a week and entrust the face-to-face teaching of actual students to underpaid graduate students and Ph.D.s on short-term contracts, who do their best to impart basic skills in writing and quantitative analysis while earning only a few thousand dollars a course. via www.nybooks.com Hmm -
Is Abbott sinking? (from @sspencer_63)
8 Nov 2011 | 12:43 am
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Wired PR Works
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Pinterest for Business Growing List
8 Feb 2012 | 2:18 pmIn researching how Pinterest benefits businesses, I came across so many helpful articles that I wanted to group them together as a collection. Using list.ly, I came up with 50 Pinterest for business... [[ This is a content summary only. Visit my website for full links, other content, and more! ]] -
7 Ways Pinterest Works for Business
8 Feb 2012 | 12:49 pmTo pin or not to pin? That’s the question businesses are asking about Pinterest, a newer social network that’s stealing headlines from the usual suspects. Kind of a cross between digital... [[ This is a content summary only. Visit my website for full links, other content, and more! ]] -
Super Bowl 2012 Social Intercepts the Game
4 Feb 2012 | 5:42 pmThe Patriots and Giants will be lining up on the 50 yard line, but the Super Bowl’s MVP – social media, got into the game weeks ago. Here’s a look at what’s going on in the streets... [[ This is a content summary only. Visit my website for full links, other content, and more! ]] -
How to Pitch a Blogger on Writing a Guest Post
24 Jan 2012 | 7:47 amThanks to Brad Shorr for contributing today’s guest post. Last November, Barbara wrote a valuable post on how to be a great guest blogger. She offered some great advice about both how to... [[ This is a content summary only. Visit my website for full links, other content, and more! ]] -
Social Media And PR – Grab More Face Time With Audiences Via Skype
19 Jan 2012 | 5:22 amToday’s guest post is by Stacey Acevero, Social Media Community Manager at PR Web. Looking for a way to boost your social media and PR? We have the perfect tool to deepen your engagement with... [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
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PerkettPRsuasion - The PerkettPR Blog
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Influencers Who Inspire: Broadcast and Social Media Editor, Lisa van der Pool
7 Feb 2012 | 5:00 amThis week’s interview in our “Influencers Who Inspire” series is with Lisa van der Pool of the Boston Business Journal. Lisa has been a Broadcast editor and Reporter at the Boston Business Journal since 2005. At the BBJ she covers advertising, small business, legal services, retail and hospitality; and maintains the newspaper’s Twitter account. She also regularly appears on WBZ-TV Channel 4 discussing the top business stories of the day. Prior to joining the BBJ, Lisa worked at Adweek Magazine for five years, where she covered advertising and PR firms across New England. -
Influencers Who Inspire: Enterprise Software Blogger, Michael Krigsman
1 Feb 2012 | 6:51 amThis week in our “Influencers That Inspire” series, we interviewed Michael Krigsman, who provides us with some great tips on IT security as well as some insight on his personal love of photography. Michael Krigsman is a recognized, international authority on creating IT project success and related CIO issues. One of the most respected enterprise software bloggers, he has written about 1000 posts on enterprise software, cloud, CRM, ERP and alignment between IT and lines of business. In addition, he has written thought leadership reports for analyst firm IDC on project portfolio… -
Persuasive Picks for week of 1/23/12
27 Jan 2012 | 8:21 amWebProNews writer Drew Bowling shows how social media was used in the workplace this past year in Facebook Accounts For 80% Social Media Traffic World-wide and other fun facts about social media at work. Dr. Trevor Davis provides commentary on the excitement and usefulness of social media in his ZDNet post titled Listen to social media and find out what’s trending Lara O’Reilly of MarketingWeek says that Brands can’t afford to #fail when it comes to social media crisis… in her latest report. Allie Gray Freeland gives MarketingProfs readers a lesson in PR 2.0 in this… -
Influencers Who Inspire Series: Ramon Ray of SmallBizTechnology.com
24 Jan 2012 | 7:19 amWe begin our PerkettPR “Influencers Who Inspire” series with a chat with Ramon Ray, Editor & Technology Evangelist, Smallbiztechnology.com. Ramon is a journalist, technology evangelist & editor of Smallbiztechnology.com, author of “Technology Solutions for Growing Businesses” & “Technology Resources for Growing Businesses” and a national, in-demand speaker. What made you choose journalism as a profession? I didn’t choose it, it chose me and it was quite accidental. I just really loved to write and so I started writing, then one day… -
Keeping up with the Kardashian Brand
20 Jan 2012 | 9:03 amKardashian. Even if you don’t want to, you know the name. You may watch the slew of reality television shows associated with the name (Keeping Up with the Kardashians, Kourtney & Kim Kardashian Take New York, Khloe & Lamar). Or perhaps you shop at Dash (the Kardashian boutique) or Sears (the Kardashian Kollection clothing line). Or maybe you’ve read and weighed in about Kim Kardashian’s scandalous divorce with basketball pro Kris Humphries. Was it real? Was it fake? Was it all for money? Regardless, the name is everywhere (perfumes, weight loss supplements, jewelry, fitness…
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Brian Solis
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Meet the Mother of All Processes
8 Feb 2012 | 10:32 amGuest post by John M. Bernard, author of the new book, Business at the Speed of Now, and Chairman and Founder of Mass Ingenuity. Imagine going to work in one of Henry Ford’s factories a century ago, proud that management referred to you a “hand” or a “hammer” or maybe even a “wrench.” The labels reflected Ford’s emphasis on automation and management’s view of laborers as mere cogs in the machine. Screw this nut onto that bolt; weld this strap to that frame; do it over and over and over again until your brain froze with boredom. Of course, management needed workers to get the… -
2011 Was the Year of the Mobile Consumer, What’s in Store for 2012? Value.
7 Feb 2012 | 10:10 amChris Silva, my colleague at Altimeter Group, released a useful report today that I wanted to share with you here. Mobile is important and I believe you know this. However, when we consider mobile, we often think about the experience when and where it begins. But, we often miss the opportunity to lead a more meaningful journey as it may travel from small screen to larger screens across laptops, desktops and beyond. And along the way, we must now determine our role in this journey to provide information, shape decisions, and influence behavior. In Chris’ report, he reminds us that 2011… -
Season 2 Finale: How Yamaha invests in new customer experiences
3 Feb 2012 | 10:52 amThis is it…the Season Finale! And, what a way to end Season 2 of (R)evolution…. In this episode, Yamaha shares what is by far the most expansive view of disruptive technology’s impact on business infrastructure and culture on the show to date. What you’ll see is a genuine discussion with Jeff Hawley and Rick Williams of Yamaha explore how an already successful business is exploring new opportunities to better define the customer experience before, during and after transactions. It comes down to workflow. Nowadays, it either works for you or works against you. Here,… -
Smartphones, Tablets, PCs, The Devices People Use to Discover Information in Social Media (and when)
2 Feb 2012 | 3:13 pmMy friends over at bit.ly published an interesting graph that reveals the devices as well as the days/times that people use different devices and how and when they consume information. As you can imagine, it’s across the board, but as you can see, there are waves that every device follows, except the desktop. Desktops are of course the devices that we can assume people use during work hours. As such, they are most heavily used on weekdays before noon. Interestingly enough, phone traffic peaks at about the same times, but not to similar effects. What’s also telling is that tablets… -
What’s Love Got to Do with It? The 3P’s of Identity
2 Feb 2012 | 6:16 amGuest post by Allison Cerra, author of Identity Shift With the 2012 Presidential election looming, there’s no shortage of polls to help narrow the field of candidates. I find a recent one from Fox News to be particularly fascinating. Among other questions, Republican primary voters were asked which Republican presidential candidate is most likeable and which they would most trust with a nuclear weapon. While Newt Gingrich scored at the top of the heap in earning the trust vote, he scored only marginally well on the likeability scale. The topic was discussed on the network’s “Fox &…
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Pogue's Posts
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Things That Were Once Amazing
2 Feb 2012 | 11:04 amDavid Pogue is amazed that people are still amazed at children's tech prowess. It's too bad there's no List of Things That Were Once Amazing, but Are Really Kind of Old News at This Point, he says. It would be a handy clip-and-save document that you could review, perhaps to avoid unwittingly embarrassing yourself at the next cocktail party. -
Look, Ma, No Hands! Operating a Laptop With Eyes Only
26 Jan 2012 | 10:43 amTobii, a Swedish company, is demonstrating eye-tracking software that really rocked my world. Imagine reading a Web page or Word document on the screen and the page scrolls automatically, gracefully and effortlessly as you proceed through the article. The system knows where your eyes are and how fast you're going. -
A New G-Shock Watch Awaits a New Bluetooth
24 Jan 2012 | 5:57 amCasio's G-Shock GB6900 watch uses a new, low-power Bluetooth chip called Bluetooth Smart (or Bluetooth 4.0) to do amazing things with a PC or smartphone. Butt the watch doesn't work unless your phone also has Bluetooth 4.0 - and right now, only a couple of them do. -
Put Down the Pitchforks on SOPA
19 Jan 2012 | 9:50 amNot enough people have acknowledged that the opposition was arguing two totally different points - the "you're going about it the wrong way" group and the "we want our illegal movies!" group. In the new world of Internet versus government, the system worked. The people spoke, government listened, and that's good. But let us do it responsibly, people. Both sides have an obligation to do the right thing. -
A Gadget Is More Than the Sum of Its Parts
5 Jan 2012 | 12:36 pmIf you think Amazon's real cost to make that Kindle Fire is $201, then by all means go to China and cobble one together yourself. The components are only part of the cost of any gadget.
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ReadWriteWeb
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[STUDY] 61% of Social Media Users Feel So Close To You
9 Feb 2012 | 10:30 amSometimes little things like a sweet comment on Facebook or a Twitter friend calling your tweet a "favorite" can really make a social networker bee's day. A new study from Pew finds that for the most part, adults are kind to each other on social media sites. In fact, 85% of adults say that most of the people they come across on social media are rather kind; only 5% say that people are "mostly unkind," which would imply rude or mean. An additional 5% say that it's all situational. On the whole, adults have positive experiences on social networking sites. A total 68% of SNS users had an… -
[Infographic] Mapping the Tools in the Mobile Development Ecosystem
9 Feb 2012 | 10:00 amThe mobile development ecosystem is a large, complicated space. There are innovative startups making tools for native and mobile Web apps along with large enterprise-grade companies that offer solutions from cloud support to frameworks and developer environments. For a mobile developer, it can be confusing to know where to turn and what to use to make the best app possible. Mobile "backend-as-a-service" startup Kinvey created a map for ReadWriteMobile to help developers understand the ecosystem. Kinvey brackets the mobile ecosystem between two primary pillars: the service providers and the… -
Harry Reid Wants a Bigger, Badder Version of SOPA/PIPA
9 Feb 2012 | 9:30 amSenate Majority Leader Harry Reid, D-Nev., still licking wounds from last week's defeat of the Protect IP Act and its House counterpart the Stop Online Piracy Act, is reportedly working on an even more sinister, Internet-regulating bill. Few details have been publicly disclosed about the latest push by legislative Democrats to expand executive-branch authority over the Internet, but the Daily Caller has pieced together publicly-available clues suggesting that Reid's newest bill is even broader than President Barack Obama's cybersecurity proposal. Sponsor Released last May, Obama's proposal… -
Keep Track of your AWS Expenses With Cloudyn
9 Feb 2012 | 9:02 amWith the number of individual Amazon Web Services now seemingly approaching infinity, it makes sense for third parties to get into the act of trying to keep track of what you are actually spending and whether you have over-provisioned your services. Enter Cloudyn.com, an Israeli based company that announced its services this week. Sponsor The idea is to have a dashboard similar to what you see below (mine isn't very interesting, sorry, I have taken down all of my machines at the moment) where you can track your projected annual costs, which accounts you have on AWS and what your running… -
A Look at Steve Jobs' FBI File
9 Feb 2012 | 8:16 amYes, it's true. The FBI had a file on Steve Jobs. It's not what you might think, though. The FBI performed a "level III" background investigation on Jobs as a potential presidential appointee in 1991. He was described by most witnesses as an "individual of good character and integrity" that would be suitable for a "position of trust and confidence with the Government." Jobs also had a brush with the FBI when Apple received a bomb threat in 1985. Sponsor According to one of the filings, Jobs was being considered for an appointment to the President's Export Council in early 1991. This was while…
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Techmeme
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Shopzilla Founder Launches Cheers: The "Like Button" For The World Around You (Rip Empson/TechCrunch)
9 Feb 2012 | 10:45 amRip Empson / TechCrunch: Shopzilla Founder Launches Cheers: The “Like Button” For The World Around You — The “toast” is an age-old, time-honored tradition, where we raise a glass to pay tribute to — and express our goodwill towards — friends, loved ones, and sometimes even our fellow man. -
The tone of life on social networking sites (Pew Internet)
9 Feb 2012 | 10:40 amPew Internet: The tone of life on social networking sites — Summary of findings — The overall social and emotional climate of social networking sites (SNS) is a very positive one where adult users get personal rewards and satisfactions at far higher levels than they encounter anti-social people or have ill consequences from their encounters. -
Windows On ARM, Complete With Next Version of Office, To Arrive With Rest of Windows 8 (Ina Fried/AllThingsD)
9 Feb 2012 | 10:25 amIna Fried / AllThingsD: Windows On ARM, Complete With Next Version of Office, To Arrive With Rest of Windows 8 — After being somewhat less than clear about its Windows-on-ARM plans, Microsoft answered a number of lingering questions on Thursday. — In an interview, Windows unit President Steven Sinofsky … -
Building Windows for the ARM processor architecture (Steven Sinofsky/MSDN Blogs)
9 Feb 2012 | 10:15 amSteven Sinofsky / MSDN Blogs: Building Windows for the ARM processor architecture — One of the notable aspects of Microsoft Windows has been the flexibility the architecture has shown through shifts in technology and expansion of customer usage over time. What started out as an operating system for one person working solo … -
PayPal's "Shop and Pay On-the-Go" Pilot in Singapore's Subway Stations (Elias Ghanem/The PayPal Blog)
9 Feb 2012 | 10:00 amElias Ghanem / The PayPal Blog: PayPal's “Shop and Pay On-the-Go” Pilot in Singapore's Subway Stations — Mobile commerce is hot and getting hotter every day, so much so that we've doubled our mobile predictions for 2012 to $7 billion. It's easy to see why -the boom in mobile commerce is being driven by consumers worldwide enjoying …
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TechCrunch
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Glancee: A Nice-Guy Ambient Social Location App For Normal People
9 Feb 2012 | 10:44 amSome of us can’t be bothered to check in, but still want to find interesting people nearby. The challenge for developers is how to do this in a way that is both useful and not creepy. Glancee, available for both iOS and Android, gets closer to solving these problems than most I’ve seen. The app lets you sign in with Facebook, then it shows you people within 100 yards, or one, two, or ten miles who have things in common. In some ways this sounds similar another app I recently covered, Highlight — but there are key differences, that will make each app appeal to different sets… -
Pixloo Helps You Sell Your Home With Free Virtual Tours, Exports To Zillow, Trulia & More
9 Feb 2012 | 10:28 amIn December, Eric covered Open Home Pro, a startup that lets realtors sell homes via their iPads. Today, there comes a similar effort from Pixloo, except this service is designed for use by anyone – realtors and homeowners alike. With Pixloo, you can upload information about your home, including text, photos and even videos and then immediately export that data to major real estate sites including Trulia, Zillow, Realtor.com and others, all for free. OK, technically, Pixloo is freemium. The pricing tiers depend on whether you need one virtual tour, the number of exports per tour and… -
Avast, Me Hearties: How The Pirate Bay Changed The Way We Steal
9 Feb 2012 | 9:41 amThe Pirate Bay, in many ways, is disappearing. It is one of the most popular torrent sites on the web and its database of millions of torrent files – essentially pointers to pieces of files hosted elsewhere – has long been the go-to spot for budding pirates around the world. While it still exists in spirit, the admins are now moving all of the torrent files off the site and are instead offering magnet links. This is an important distinction that will move the locus of general piracy from a single site to any number of sites, reducing the Pirate Bays importance as a source. First,… -
Cinemagram Turns iPhone Photos Into Animated Gifs In Seconds
9 Feb 2012 | 9:07 amRemember when the iPhone app GLMPS launched last summer, seemingly heralding the start of a new image format that blended static photos and video? No? That’s OK. Today, there’s a new twist on the idea of reinventing the mobile photo, this time by turning static photos into animated ones. With the newly launched app called Cinemagram, you can turn your iPhone pics into animated gifs in a matter of seconds. Cinemagram isn’t quite the same as GLMPS, to be clear. “The GLMPS app embedded an entire video as a picture-in-picture onto the image,” explains… -
Google, Microsoft Search Queries Grow In January While Yahoo Continues To Slide
9 Feb 2012 | 8:56 amcomScore has released its ‘explicit’ U.S. search data for January of this year and while Google and Microsoft Bring’s search share continues to grow, Yahoo’s share dropped both year over year and month over month. This comes after Bing overtook Yahoo in terms of search queries for the first time in December. While Bing grew slightly from December 2011 to January, Google reached its highest share since December 2010 this past month. Google search queries increased 6% year over year in January, to 66.2%, compared with 65.9% in December 2011 and 65.6% in January 2011.
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Mashable!
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U.S. Wants You to Test Terrorist Tracking With Social Media Game [VIDEO]
9 Feb 2012 | 10:26 amThe U.S. government wants to more aggressively track terrorists on social media — and it’s asking for your help. The U.S. Department of State and the U.S. Embassy in Prague are sponsoring a social media gaming contest to test ways social media and open source data can be used to track terrorists and locate missing children. The FBI announced last month it plans to develop an app to monitor public social media accounts on Facebook and Twitter, and this game shows the government is still looking for ways to expand its social media tracking abilities. Tag Challenge, the social media… -
Obama Campaign Releases Official Spotify Playlist
9 Feb 2012 | 10:14 amPresident Barack Obama, or rather the Obama 2012 campaign, is using Spotify to share tunes with voters and constituents. The campaign tweeted a link to its official 2012 playlist created using Spotify. It includes tunes picked by members of the campaign staff, as well as a few of President Obama’s favorites. Spotify is just the latest service to get the Obama 2012 seal of approval. In addition to the requisite Facebook and Twitter accounts, the campaign is also active on Instagram, Google+ and Tumblr. A little Wilco, a bit of No Doubt—check out what else made it onto the new official… -
Instagram Co-Founder’s Girlfriend Launches Lovestagram for Valentine’s Day
9 Feb 2012 | 9:52 amInstagram co-founder Mike Krieger is about to receive one of the Internet’s most thoughtful Valentine’s Day ecards from his girlfriend Kaitlyn Trigger. Trigger, who has been dating Krieger since before he launched the hugely popular iOS app, is launching Lovestagram, an interactive Valentine’s card maker that uses the Instagram API, as a Valentine’s Day gift. Lovestagram creates a slideshow of all Instagram photos shared between you and your special someone, through mutual username tags, photos shot in the same location within an hour or comments exchanged. All you do… -
An Olympic-Style Torch Relay … With Lightsabers [VIDEO]
9 Feb 2012 | 9:33 amEach day, Mashable highlights one noteworthy YouTube video. Check out all our viral video picks. The fine folks at Nerdist are teaming up with Lucasfilm, Octagon and Machinima to do the first ever “Lightsaber Run” in the days leading up to San Diego Comic Con. That might be the geekiest thing we’ve ever written. Considering our penchant for robots, that’s saying a lot! Dubbed “Course of the Force,” the Olympic-style lightsaber relay will take place on July 7 to 11 and cover the trek from Santa Monica to San Diego. At each quarter-mile marker, participants… -
Kickstarter Project for Adventure Game Raises $600,000 in One Day
9 Feb 2012 | 9:18 amA video game developer’s Kickstarter project has raised more than $600,000 in just 24 hours. When game veteran Tim Schafer put up a Kickstarter Wednesday night, he wanted to answer the question: are adventure games still viable and popular? Adventure games, mostly seen on PCs and some consoles in the late ’80s and ’90s, were known for their creative stories, immersive worlds and difficult puzzles. Schafer was responsible for designing and writing of the most popular ones, including Full Throttle, Maniac Mansion: Day of the Tentacle and The Secret of Monkey Island. He has…
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NYT > Technology
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App Smart : Apps to Help Singles Flirt Their Way to Romance
9 Feb 2012 | 10:20 amMany matchmaking apps exist, and now more apps to help singles flirt their way to romantic attachment are also popping up. -
Is This Living Room Big Enough for My TV?
9 Feb 2012 | 10:10 amHuge televisions, once an expensive oddity, are now the affordable norm. -
California Housing Market Braces for Facebook Millionaires
9 Feb 2012 | 9:59 amThe Bay Area and Silicon Valley expect the windfall from the Facebook stock offering to make their in-demand region even hotter. -
Currents | Q&A: Architects’ Works Find a Niche in the Digital Age — Q&A
9 Feb 2012 | 9:30 amTimothy Sakamoto and Jochen Repolust are part of the small but growing niche making mobile apps focused on specific works of architecture. -
Nokia to Cut 4,000 Jobs at 3 Factories
9 Feb 2012 | 9:00 amThe reductions are the second wave of job cuts at Nokia under Steven Elop, a former Microsoft executive.
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GigaOM
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Amazon: No plans to launch a standalone video service soon
9 Feb 2012 | 10:07 amAmazon has aggressively grown its Prime Instant Videos service over the past year, more than tripling the amount of content available to subscribers since launch. And as Amazon continues to add more content to Prime Instant Video, there have been speculations that it could introduce a service not tied to its Amazon Prime offering. But that’s probably not in the cards — at least not in the near term — according to the company’s top video content acquisition exec. Today, access to its streaming video service comes bundled with Amazon Prime. But some rumors have emerged… -
Can big data help a family business compete in big medicine?
9 Feb 2012 | 10:04 amStartup AgeTak says it can help insurance companies and other healthcare organizations bring together dispersed patient data and do so securely. Pratik Verma, the company’s 28-year-old co-founder, will pitch AgeTak’s work Thursday night at StartX, a Stanford University-based non-profit that helps startups founded by Stanford alums get going, get networked and potentially get funding. One of the biggest issues in healthcare is the proliferation of patient data that is kept siloed in multiple systems. If there were a way to bring that information together so it could be… -
HTC’s Android 4.0 upgrade plans: Sensation next month
9 Feb 2012 | 9:53 amHTC will be updating four of its smartphones to Android 4.0 starting by the end of March, according to the company’s Facebook page. PhoneScoop spotted the news, which shows the entire list of planned upgrades for next month and beyond: HTC has been working hard to get its Ice Cream Sandwich upgrades ready, and we’re excited to announce that our first round of ICS upgrades will roll out by the end of March for the HTC Sensation, HTC Sensation 4G and HTC Sensation XE, followed soon there after by the HTC Sensation XL. In addition, we can confirm Ice Cream Sandwich upgrades will be… -
Apple “politely” accepts iPhone protestors’ petitions in NYC
9 Feb 2012 | 9:42 amCredit: CNET The scheduled delivery of petitions asking Apple for better treatment of workers in factories that produce iPhones and iPads happened on schedule in New York City Thursday morning. Observers say there were far more press in attendance than actual protestors, but that the mission — to hand deliver the signatures of more than 250,000 people — was accomplished. CNET’s Roger Cheng was at the petition hand off at Apple’s store in New York’s Grand Central Terminal and took photos. Cheng also reports that Apple “was ready” for the… -
This man wants to kill QR codes. Can he do it?
9 Feb 2012 | 9:06 amHerbert Bay, co-founder and CEO of Kooaba Herbert Bay doesn’t like QR codes very much. He’s not alone of course: the glitchy glyphs, which are generally used as a clumsy way to link physical media to the web, are regarded by many as the ugliest thing seen in black and white since D.W. Griffiths’ Birth of a Nation. Yet they have proved remarkably popular with publishers, advertisers and web consultants desperate to find gimmicks that can add interactivity to analog media. But it’s not just that Bay, a Swiss entrepreneur, dislikes QR codes. He also thinks he has a way to…
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Technology Review RSS Feeds
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Ultrafast Trades Trigger Black Swan Events Every Day, Say Econophysicists
9 Feb 2012 | 9:50 amThe US financial markets have suffered over 18,000 extreme price changes caused by ultrafast trading, according to a new study of market data between 2006 and 2011 On 6 May 2010, shares on US financial markets suddenly dropped on average by around 10 per cent but in over 300 stocks by more than 60 per cent. Moments later the prices recovered. -
Charge Your Phone (and Your Car) from Afar
8 Feb 2012 | 9:00 pmCharging systems that send power farther through the air will soon be on sale. Eric Giler points a remote control at a small black pad leaned up against a wall, and three lamps instantly light up and a tablet computer starts charging. The funny thing is, the devices all sit several feet away from the black pad, which provides power, and aren't plugged in. -
A Tough Tip for Nano Manipulation
8 Feb 2012 | 9:00 pmNew coating promises to turn an atomic force microscope into an even more useful tool. IBM's Zurich Research Laboratory—where several groundbreaking microscopy tools have been invented—has created a tough new coating for the tip of an atomic force microscope (AFM), a device that can be used to capture nanoscale imagery as the tip is run over a surface on the end of a microscopic cantilever. The coating could expand the range of ways that AFM can be used to include making lithographic masks for electronic manufacturing with features 10 nanometers in size—beyond the limits of… -
A 3-D Printed Jawbone
8 Feb 2012 | 11:57 amLast June, an 83-year-old woman received an unusual implant. I’ll set aside, for the moment, the question of whether 3-D printing can revolutionize manufacturing--a topic that Christopher Mims and Tim Maly have already taken up quite effectively in these web pages--and instead point my finger again to one incontrovertible fact: that the technology is yielding incredibly interesting applications. The latest? An 83-year-old Dutch woman has received a 3-D printed lower jaw. -
How Networks of Biological Cells Solve Distributed Computing Problems
7 Feb 2012 | 9:10 pmComputer scientists prove that networks of cells can compute as efficiently as networks of computers linked via the internet Distributed computing is all the rage these days. The idea is to break down computational tasks into convenient chunks and distribute them across a network to a number of computers. The benefits are clear, such as easy, on-demand access to huge computing resources.
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MediaPost | Online Media Daily
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WPP's MJoule Enters China's Mobile Market
9 Feb 2012 | 9:06 amWPP agencies GroupM and Tenth Avenue have joined forces to launch a mobile marketing presence in China through the acquisition of local mobile agency Wisereach. The new entity, known as MJoule, will combine assets of Tenth Avenue's mobile specialty unit Joule with the existing mobile operations of GroupM in China. -
Social Marketing Drives Higher Value, Revs
9 Feb 2012 | 5:38 amDo premium display advertising and social marketing drive product sales, media subscriptions and memberships? New research finds a direct correlation between visual and emotional resonance and higher revenue per order. -
5 Lessons March Madness Mobile Marketers Can Learn From The Super Bowl
9 Feb 2012 | 5:38 amWith the Super Bowl over, time to focus on the next widely televised and advertised event: March Madness. For mobile marketers, the Super Bowl ads' use of mobile displayed five takeaways essential for success. -
Publicis Unveils 'Friendly' Bid For Germany's Pixelpark, Part Of Aggressive Digital Acquisition Plan
9 Feb 2012 | 5:35 amPublicis Groupe, which has been bulking up on digital agency acquisitions as part of a long-term plan, this morning unveiled a "friendly takeover bid" of Pixelpark, an independent digital shop headquartered in Germany. -
Apple iPad Holding On To 88% Of Tablet Traffic
8 Feb 2012 | 6:49 pmClicks on tablet ads from paid-search campaigns rose five times higher in January, compared with the same period a year ago, according to research released Wednesday from Rimm-Kaufmann Group (RKG), a digital marketing agency.
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AllThingsD » Peter Kafka
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Spotify Dollars Boost Warner Music, but Not as Much as iTunes
9 Feb 2012 | 7:45 amMusic sales may have bounced back last year after a very, very long slide. But we won’t really know for some time. Meantime, a short-term marker: Warner Music says revenue didn’t increase last quarter. But it didn’t decrease, either: Sales stayed flat at $780 million. If you are looking for a more positive story here, Warner is happy to provide one. Digital revenue jumped 17 percent, and now accounts for 28 percent of the company’s sales. (As always, the label cites guy-you’re-unlikely-to-complain-about Michael Buble as one of its biggest stars. Shudder to… -
News Corp.'s PhoneGate Tab Keeps Rising
8 Feb 2012 | 1:12 pmNews Corp. says investigations into the PhoneGate scandal cost it $87 million in the last quarter. That’s on top of $17 million in legal/advisory fees in the previous quarter, plus a $91 million restructuring charge the company took when it shuttered the News of the World. The media conglomerate, which owns this Web site, reported adjusted earnings of $0.39 a share and revenue of $8.98 billion; Wall Street had been expecting $0.34 a share and $8.94 billion. -
Hulu CEO Jason Kilar Is Still Standing: The Full Dive Into Media Interview (Video)
8 Feb 2012 | 7:40 amHulu isn’t supposed to be a success. And Jason Kilar isn’t supposed to have a job. But the Hulu CEO is still running his site, a full year after angering his owners/bosses with a “Jerry Maguire” manifesto. And Hulu itself generated more than $400 million in revenue last year — just a few years after all the smart money was sure that the “ClownCo” would never work. So what was Kilar thinking when he published that memo, anyway? And more important, what’s next for him and his site? We got to ask him directly at D: Dive Into Media last week —… -
Time Warner Beats Q4 Estimates
8 Feb 2012 | 4:10 amMedia giant Time Warner turned in a Q4 report card that beat Wall Street’s expectations, generating adjusted earnings of $0.94 per share on revenue of $8.2 billion. Analysts had expected $0.87 per share and $8.1 billion. Revenue was up 5 percent on the year. -
Facebook Buddies Up to Marketers at New York Event
7 Feb 2012 | 11:18 amWant to know more about Facebook’s ad plans in advance of its IPO? You may get a bit of insight at the end of the month. The social network is planning a half-day program geared toward marketers, which it will host at New York’s Museum of Natural History. Facebook says COO Sheryl Sandberg will kick off the program, which will include “inspirational breakout sessions” and a chat with an unnamed “esteemed guest.”
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The Flack
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The Social Majority
9 Feb 2012 | 9:04 amIn a November 1969 speech, the much beleaguered U.S. President Richard Nixon borrowed a page from the Frank Luntz book of deceptive, but catchy phrases when he said: "And so tonight—to you, the great silent majority of my fellow Americans—I ask for your support."The term silent majority entered the American lexicon. It was a euphemism for all those domiciled Americans Mr. Nixon believed represented the prevailing sentiment on the issues of the day, but lacked the wherewithal to express themselves. Personally, I never believed that a majority of Americans -- silent or not -- supported the… -
Commander in Control
1 Feb 2012 | 4:51 pmOne of the points I had hoped to emphasize in my last post was that Twitter, blogging, Facebook and Google+ offer an even more controlled communications environment than what a fastidiously prepped/messaged executive might face in a media interview.David Carr may give Rupert Murdoch props for his more authentic Twitter persona, but it's Mr. Murdoch who's thumbing his nose at Mr. Carr and his colleagues in the Fourth Estate whose journalistic scrutiny Twitter has allowed him to sidestep.This week, we're witness to another example of this "command(er) and control" approach to making one's POV… -
Communications Slop
30 Jan 2012 | 1:17 pm"The modern chief executive lives behind a wall of communications operatives, many of whom ladle out slop meant to obscure rather than reveal."David Carr-- David Carr of The New York Times lamenting the way many CEOs have long interacted with members of his profession. Not surprisingly, he lays the blame on communications professionals. The quote appears in his must-read column today on Rupert Murdoch's sudden embrace of Twitter. More on that below. He's right, and wrong. Yes, the PR pro is charged with advising C-Suite executives on what to anticipate in a media interview, and how… -
Those Five-Star Reviews
28 Jan 2012 | 10:01 amHow important are consumer-generated reviews in your purchase-making decisions? If you're like me, the answer is VERY. When assessing hotels, the write-ups on Virtual Tourist and Trip Advisor invariably make or break my booking. The reviews on Yelp play the deciding role in tipping the restaurant scales. Same with Fandango for movie reviews.Then there's the granddaddy of them all, Amazon, which recognized the intrinsic value of its customers' reviews early on in the game. It even applied for and was granted a patent.As I think about it, nearly all of the big-branded retail websites today… -
Pando's 'Cuda
24 Jan 2012 | 2:23 pmIn case you hadn't noticed, a very refreshing bi-product has risen from the ashes of the rather acrimonious breakup between TechCrunch founder Michael Arrington and his wealth-creating nemesis, AOL. The tech/social news-savvy site PandoDaily, led by former TechCrunch ed-at-large Sarah Lacy (aka @sarahcuda on Twitter), burst onto the scene only a week or so ago and already is a must-follow in my stream.PandoDaily's Sarah LacySome initially dubbed it TechCrunch II, but I'm finding PandoDaily to be less of a mix of frenetic, short breaking news stories about the latest start-ups to land notable…
